Sunday, April 28, 2013

Nissery & Mury Perfumes

Les Parfums de Mury of Paris France. Established at 17 rue du Rocher, Paris in 1917, Mury produced perfumes, cosmetics and toiletries. The company was founded by Henri Muraour, an important essential oils company originally founded in North Africa in 1789.



They had branches in Algiers, Grasse & Paris. They became a major company in the 1920s with the success of the perfume Narcisse Bleu.

Mury was known for their elegant deluxe perfume presentations from 1917 to the mid 1930s period, but later made lower priced perfume presentations. French manufacturer Gouvernet supplied Mury with their luxurious cardboard presentation boxes. Gouvernet was located at 31, rue des Panoyaux.

Some of the more well-known of Mury fragrances were Notturno and Narcisse Bleu. 

A newspaper ad from 1930 shows Mury perfumes at half price due to the "maker going out of business."





A newspaper ad from 1934 mentions that Mury had changed the style of bottles and packaging on their popular fragrances. As a result, retailers were looking to unload old store stock that still had the old bottle style. By1935, these Mury perfumes were being sold at drastically reduced prices. 
Notturno's 3 oz bottle of parfum normally retailed at $10 now sold for just $4.95, while the 12 ounce bottle of its parfum which normally had retailed for $25 was being offered for only $5.95.

The deluxe presentation for the Patricia 12 oz parfum, normally priced at $100 was sold for only $30, its 8 oz bottle for $4.95 and the 4 oz bottle for $3.95..



After the mid 1930s, Mury's perfumes were housed in more simpler bottles as seen in the 1947 ad below. Included were Narcisse Bleu, Rose de Mai, Lilas, Daphne, Patricia, Honeysuckle, Notturno and eleven other scents.





The perfumes of Mury:

  • 1917 Caresse D'Amour
  • 1920 Cuir de Russie
  • 1920 Heliotrope
  • 1920 Jeux
  • 1920 Lavande
  • 1920 Le Narcisse Bleu
  • 1920 Mury
  • 1922 Civa
  • 1923 Le Beau Soir
  • 1923 Le Jardin De Ma Soeur
  • 1923 Violetera
  • 1925 Jasmin
  • 1925 Daphne
  • 1926 Con Amore
  • 1926 Notturno
  • 1926 Amadis (spicy)
  • 1926 Patricia
  • 1927 Ambre de Mury
  • 1935 Risk (Riske)
  • 1940 Cap A La Vie
  • 1940 ÉtĂ© Fleuri
  • 1947 Lilac (Lilas)
  • 1947 Honeysuckle (Chevrefeuille)
  • 1947 Rose de Mai
  • Jeux

Mury Perfume Bottles:



Narcisse Bleu:



Notturno:

Hartford Courant, 1926:
"The last arrival of Notturno fragrance by Mury, a beautiful package that comes only in a $25 size, so that as a gift, we should say it would be a bit exclusive."

 

Notturno, subtitled "Mystery of the Night", was advertised as the rival to Caron's popular Nuit de Noel perfume. Like Nuit de Noel, Notturno was housed in a jet black opaque crystal one ounce bottle with gilded accents. Notturno was available as a complete line including face and dusting powders, toilet water, sachet powder, talcum powder, soap, bath salts, all in stunning black and gold packaging, and a gilded powder compact trimmed with black enamel. The luxury presentation box for Mury's Notturno perfume was manufactured by AH Gouvernet as seen in the 1927 advertisement below.


Patricia:


Patricia perfume retailed for $30 in 1927. 





The pink and gold lacquered box for Mury's perfume Patricia was manufactured by Gouvernet as seen in the ad below:



Caresse d'Amour:

Caresse d'Amour was a mixed floral fragrance for women. It retailed for $10 a bottle in 1927.


Amadis:

Amadis was housed in a clear glass bottle with frosted floral details that were piqued out with red patina. It was available in two sizes and retailed for $10 and $18 per bottle.

Jasmin:
















Muraour Freres. Also known as Henri Muraour et Cie of Asnieres, France established in 1883; manufacturers of essential oils, also launched a range of fragrances in the 1920's including commemoratives' affiliated to Mury Parfumeur. Many of these perfumes were also sold under the Mury name.

The perfumes of Muraour Freres:
  • 1920 Jasmin
  • 1920 Jockey Club
  • 1920 L'Ambree
  • 1920 La Rose
  • 1920 Le Narcisse Bleu
  • 1920 L'Occident
  • 1920 MarĂ©chale
  • 1920 Muguet
  • 1920 Carnation
  • 1920 Opoponax
  • 1920 Peau D'Espagne
  • 1920 Bouquet Parfait
  • 1920 Reseda
  • 1920 Revelation
  • 1920 Violette
  • 1920 Caresse d'Amour
  • 1920 Chypre
  • 1920 CĹ“ur de GitanĂ©
  • 1920 Eau de Fleurs d’Orange
  • 1920 Foin Coupe
  • 1920 Heliotrope
  • 1920 Hesitation
  • 1920 Hors La Brume


Parfumerie Nissery, established in 1921 by Jules-Joanin-Anatole Muraour at 9-13 rue des Champs, Asnieres, Seine.. The company was affiliated to Mury. They produced elegant presentations. The bottles for Le Look and Le Violette were both designed by Julien Viard.

The perfumes of Nissery:
  • 1920 Le Look
  • 1920 Le Jasmin
  • 1921 Le Narcisse
  • 1921 Le Seringa
  • 1921 Le Lilas
  • 1921 Le Muguet
  • 1921 Le Nissery
  • 1922 Le Cyclamen
  • 1922 Le Violette
  • 1922 Le Oeillet
  • 1925 Jasminade
  • 1925 La Rose Noire
  • 1925 Coeurs et Fleurs
  • 1925 Le ChĂ©vrefeuille
  • 1926 Perles de France
  • 1927 Pois de Senteur
  • AllĂ©e des Acacias
  • Clos Jolis
  • Premier Bal

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This is not your average perfume blog. In each post, I present perfumes or companies as encyclopedic entries with as much facts and photos as I can add for easy reading and researching without all the extraneous fluff or puffery.

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