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Wednesday, May 1, 2013

Joy by Jean Patou c1929

Jean Patou launched "Joy" in 1930, a time marked by the economic hardships of the Great Depression. In the context of perfume and haute couture fashion, this period saw a significant shift. The opulence and extravagance of the 1920s gave way to a more restrained and cautious approach in the early 1930s. Yet, amidst this backdrop, Jean Patou decided to create an exceptionally luxurious product, showcasing resilience and a commitment to beauty even in difficult times.

Renowned as "the costliest perfume in the world," the Joy line was created in 1929 by haute couture designer Jean Patou. The perfume was first used commercially in 1931 according to trademark records. Jean Patou was the first designer to use his initials as a logo, presaging the monogrammed designer labels of today.

The name "Joy" was chosen with great care. In a period characterized by financial struggle and uncertainty, a name evoking happiness and positivity was a deliberate and thoughtful choice. "Joy" as a name for a perfume encapsulates the essence of what perfume represents: an escape, a moment of pleasure, and a touch of luxury. For women of the time, a perfume called "Joy" would symbolize a beacon of hope and a brief respite from the harsh realities of daily life.

Henri Almeras, a master perfumer, was tasked by Patou to create something strong yet simple, without regard to cost. The result was a lavish blend that included an unprecedented amount of rare and expensive ingredients such as jasmine and rose. The creation of such a costly perfume during an economically challenging time was a bold statement and an expression of undiminished quality and craftsmanship.



The response to this perfume would have been profound. Despite economic constraints, the allure of an exquisitely crafted scent promised a touch of elegance and sophistication. Women would have been drawn to the promise of "Joy," both as an emotional uplift and as a statement of refined taste. The name evokes images of light, happiness, and carefree moments, making it an appealing and aspirational choice.

The uniqueness of the name "Joy" lies in its simplicity and directness. While many perfumes of the time might have opted for more complex or exotic names, "Joy" stands out for its clarity and universal appeal. It would be interpreted as a straightforward promise of happiness, an accessible luxury that brought a sense of delight and pleasure.

Jean Patou's decision to create "Joy" as a gift for his international clients who could not visit Paris was a masterstroke of branding and customer loyalty. By crafting the costliest perfume in the world, Patou not only demonstrated his commitment to quality and luxury but also provided a much-needed sense of appreciation and joy to his clients during a challenging time. This act of generosity and the resulting product's excellence cemented "Joy" as a timeless classic in the world of perfumery.

In 1933, "Joy" was highlighted in Life magazine as the most expensive of Patou's perfumes, priced at $35 for two-thirds of an ounce. This high cost was justified by the personalized touch, as each bottle came with a special label bearing the legend, "Made for..." In the same year, Harper's Bazaar noted that Patou, with his luxurious inclinations, created Joy as a rare and exclusive perfume available only by special order, with each bottle's label uniquely personalized with the purchaser's name. By 1936, Vogue described "Joy" as embodying the essence of refined femininity, reflecting the subtle and persistent perfection of the elegant woman. In 1937, Stage magazine reiterated the high cost of "Joy," noting that two ounces were priced at $60, which added to its allure and delight for many people. By 1945, "Joy" was still recognized as one of the costliest perfumes available, as noted in Rosicrucian Digest, and was presented in luxurious jade and crystal bottles. That same year, La Femme Chic praised "Joy" for its fragrant aroma, elegance, and joy, encapsulating the essence of a beautiful, happy, and loved woman, making it a symbol of happiness for the wearer.
 


La Femme Chic, 1945:

"Very blooming, on the contrary, completely 'woman in flower', the splendid Joy de Patou, with its fragrant scents, the enchanting aroma of elegance and joy. Imagine a woman, beautiful, happy, loved, of perfect distinction and the most subtle coquetry, a true great lady in a word...You will attribute Joy to her as a perfume. And it is perhaps an omen of happiness to adopt it."



Fragrance Composition:


So what does it smell like? It is classified as a floral fragrance for women. It starts with a flowery green top, followed by a luxurious natural floral heart, resting on a feminine floral base.
  • Top notes: aldehydes, Calabrian bergamot, flower calyx note, peach, Bulgarian rose oil, tuberose, leafy green note
  • Middle notes: rose de Mai, French jasmine de Mai, woodland lily, orchid, orris, Comoros ylang ylang, lily of the valley
  • Base notes: vanilla, musk, Mysore sandalwood, civet


The predominant ingredients of "Joy" are Bulgarian rose and Grasse jasmine, each playing a crucial role in its luxurious composition. Creating just one ounce of this perfume requires an astounding 10,600 jasmine flowers and 28 dozen May roses. These exquisite blossoms are harvested from Jean Patou's flower fields in Grasse during a brief two-week period in the summer. The meticulous process of gathering several kilos of flowers to meet the demands for "Joy" underscores the dedication to quality and the exceptional nature of this fragrance.

"Joy" also incorporates the Jasmin 231 base produced by Firmenich, which adds a delicate hint of honeysuckle to the jasmine, enhancing the overall complexity of the scent. Additionally, the perfume uses the chemical hyacinthine from Schimmel & Company, as well as the Schiff base citrindol (Indole/Citral) made by Firmenich. These components contribute to the fragrance's unique and timeless character, making it a masterpiece of simplicity.

The luxurious composition of "Joy" has made it a coveted fragrance among women worldwide. Its rich, floral scent, achieved through a combination of rare and high-quality ingredients, has solidified its status as a timeless classic in the world of perfumery. The blend of natural and synthetic elements results in a sophisticated and enduring aroma that continues to captivate and enchant its wearers.


Femme, 1950:
"At Jean Patou, it is always Joy who takes the spotlight...The aristocrat of perfumes contains essences whose production is limited and which are therefore very precious. The Americans call him "the costliest" in the true sense of the word, that is to say the one who has the most value. Very concentrated, Joy is perhaps the only high-class perfume that should be used in moderation. All it takes is a light touch of Joy, a very fine spray to scent the entire toiletry."


The range:
  • 1 oz Parfum Baccarat Flacon
  • 1 oz Parfum Luxe


Bottles


The "Joy" parfum bottle was crafted in three distinct and elegant designs, each contributing to the fragrance's aura of luxury and sophistication. The first design, a crystal flacon, was created by Louis Sue. Known for his classical design sensibilities, Sue crafted the bottle with proportions that exuded timeless elegance and symmetry. This design emphasized the refined and sophisticated nature of the perfume it contained.

The second design was a black crystal flacon, inspired by Jean Patou's own collection of antique Chinese jade snuff bottles. This design not only reflected Patou's appreciation for oriental art and culture but also added an exotic and unique touch to the perfume's presentation. The deep, dark hue of the black crystal contrasted beautifully with the rich, golden color of the perfume, creating a striking visual appeal. 

The third design was a cut crystal flacon produced by Baccarat, a renowned French crystal manufacturer. This bottle, known as the "crinoline flacon," featured intricate cuts and facets that played with light, creating a dazzling effect. The craftsmanship of Baccarat ensured that each bottle was a work of art, enhancing the overall luxury experience of "Joy" perfume. This design highlighted the exceptional quality and artistry associated with the fragrance, making it a coveted collector's item.

Each of these designs added to the allure and prestige of "Joy," ensuring that the presentation of the perfume was as exquisite and memorable as the scent itself.






Classic Flacon:

The most commonly found bottle for "Joy" is the classic design by Louis Sue, renowned for its elegant cut crystal. This design captures the essence of sophistication and timeless beauty, reflecting the luxurious nature of the perfume within. The cut crystal bottle, with its clear and precise lines, allows the golden hue of the perfume to shine through, adding to its allure and making it a cherished item among collectors and connoisseurs of fine fragrances. This edition has had several slight makeovers throughout the years, with very minor changes as not to destroy the elegance of the original design. The most noticeable difference would be the label, the font and style have changed. Viewing old advertisements will help you date these label changes. The flacon was manufactured in France by both Verreries Brosse and Pochet et du Courval. The main marking is "Jean Patou France" in an acid etched circle on the base. It is important to note that this is not a Baccarat marking as some may have mistakenly believed.

There have been Baccarat limited numbered editions over the years, but these are easily distinguished by the gilded edges along the stopper and neck. These genuine Baccarat flacons will display the Baccarat acid stamp on the base.



In addition to the classic design, two unusual bottles were created, adding an element of mystery and exclusivity to the "Joy" legacy. One of these bottles was made of opaque black glass, offering a stark contrast to the traditional clear crystal. The other unique bottle was entirely covered in gold, exuding opulence and grandeur. The gold-covered bottle would have been a striking symbol of luxury, enhancing the perfume's reputation as the costliest in the world.




These two rare bottles, thought to be prototypes, were not actually sold commercially. Their existence adds an intriguing layer to the history of "Joy," highlighting the creative and innovative spirit of Jean Patou and his dedication to producing not just a perfume, but a work of art. While these prototypes may not have reached the market, they contribute to the mystique and fascination surrounding the "Joy" fragrance, reinforcing its status as an icon in the world of perfumery.


The classic flacon came in several sizes:
  • Factice (dummy) bottle stands 7" tall.
  • 3.5 oz bottle stands ?
  • 2.75 oz bottle stands 3 1/8" tall
  • 2 oz bottle stands 2.5" tall.
  • 1.75 oz bottle stands 2.32" tall.
  • 1 oz bottle stands 2.25" tall.
  • 0.5 oz bottle stands 2" tall.


To open the classic Patou crystal flacon, use the following tip provided by Parfums Jean Patou in 1963:
Cushion stopper with finger, tap top upwards gently with glass object. Never heat this bottle.




Snuff Flacon:


The opaque black glass bottle of "Joy," inspired by Chinese snuff bottles, represents a distinctive and culturally infused design choice that debuted in 1931. Designed to emulate the elegance and mystique of antique Chinese jade snuff bottles, this bottle style features delicate gold lettering that enhances its exotic allure. Topped with a red plastic stopper, the contrast between the deep black of the glass and the vibrant red stopper adds a bold and luxurious touch to the presentation of the perfume. This flacon was made in France by Pochet et du Courval. The original stopper featured a red galalith (often called French bakelite, a casein-based product) cabochon, but this was replaced by a different type of plastic when the galalith was no longer available.



An even more exceptional variant of this bottle exists—an entirely gold-covered edition that may have been a prototype or produced as a special edition. The gold-covered version elevates the opulence of "Joy" to new heights, embodying luxury and extravagance in its design. This edition, whether it was intended as a limited release or a one-of-a-kind prototype, showcases the meticulous craftsmanship and attention to detail that Jean Patou and his team applied to every aspect of their creations.



Both versions of the black glass bottle, whether in the traditional gold lettering or the exceptionally rare all-gold cover, exemplify the artistry and innovation that defined Jean Patou's approach to perfumery. These bottles not only served as vessels for a world-renowned fragrance but also as symbols of refined taste and sophistication, capturing the essence of luxury and elegance that "Joy" continues to embody nearly a century after its creation.

Limited Edition Bottles:



Parfums Jean Patou has periodically released limited edition bottles that epitomize exclusivity and luxury. One notable example is the 1 oz Crystal Baccarat Flacon, a pinnacle of craftsmanship and refinement. Each year, only 50 of these limited-edition Baccarat Pure Parfum bottles are meticulously crafted for Jean Patou Joy, making them highly coveted among collectors and aficionados of fine perfumery.

The Crystal Baccarat Flacon embodies the essence of exceptional luxury, designed to appeal to discerning women who appreciate the finest things in life. The bottle itself, crafted by the renowned French crystal manufacturer Baccarat, is a testament to artistry and elegance. Its flawless crystal clarity and intricate detailing elevate the presentation of the Joy perfume, enhancing the overall sensory experience.

Available exclusively through select retailers like Bergdorf Goodman, the current retail price of $1000 reflects the rarity and prestige associated with this limited edition. This price point underscores the exclusivity and premium quality of both the fragrance and its meticulously designed vessel, appealing to collectors and connoisseurs who seek to indulge in the epitome of luxury perfumery.

Parfums Jean Patou's commitment to producing limited edition bottles like the Crystal Baccarat Flacon ensures that Joy remains not just a perfume, but a symbol of timeless elegance and sophistication. Each bottle represents a fusion of art, craftsmanship, and olfactory excellence, making it a cherished addition to any luxury fragrance collection.












In 1998, Parfums Jean Patou introduced a highly exclusive Limited Edition 1 oz parfum housed in a Baccarat crystal flacon for their iconic fragrance, Joy. Limited to just 150 examples, this edition was a tribute to luxury and heritage, meticulously recreating the famed 1930 bottle design originally used for Cocktail, another esteemed Patou perfume from the 1920s.

The Baccarat crystal flacon featured a striking stylized floral motif molded onto its front panel, adding a touch of artistry and elegance to its already exquisite craftsmanship. Presented in a demilune-shaped presentation box covered in luxurious black velvet, the packaging itself was a work of art. Inside, the box featured a triple-mirrored interior, enhancing the visual impact and providing a sophisticated backdrop for the crystal flacon.

A unique feature of this limited edition presentation was its practical yet elegant design: the bottle rested on a rotating platform within the box. This allowed the perfume to be easily turned towards the curved part of the box for display, ensuring that every detail of the packaging was carefully considered for both aesthetic appeal and functionality.

Originally retailed at $1,000.00 through prestigious outlets like Neiman Marcus department store, the price reflected not only the exclusivity of the limited edition but also the exceptional craftsmanship and historical significance associated with the Joy fragrance and its unique packaging. This limited edition Baccarat crystal flacon for Joy remains a sought-after collector's item, embodying the enduring legacy of Jean Patou's commitment to luxury and artistry in perfumery.







In 1995, Parfums Jean Patou unveiled a limited edition inspired by the allure of Chinese snuff bottles, renowned for their intricate beauty and cultural significance. This special release featured a stunning Baccarat crystal bottle, a departure from the typical opaque black glass, showcasing clear crystal that accentuated its elegance and transparency. The bottle, crafted with meticulous detail, contained 15 ml of pure parfum, ensuring a luxurious and concentrated application of the renowned Joy fragrance.

Each of these exclusive bottles was carefully presented in a demilune-shaped case covered in plush black velvet. Inside, the case was lined with sumptuous red velvet and satin, adding a regal touch and enhancing the overall presentation. This lavish packaging not only protected the precious contents but also emphasized the luxurious nature of the limited edition.

The combination of the exquisite Baccarat crystal craftsmanship and the opulent presentation case made this limited edition a coveted collector's item. It celebrated the fusion of artistic tradition and modern luxury, reflecting Jean Patou's dedication to creating perfumes that were not just scents, but symbols of sophistication and refinement. This release underscored the timeless appeal of Joy and its ability to transcend generations, remaining a pinnacle of elegance and exclusivity in the world of perfumery.


Other Bottles:


"Joy," the iconic fragrance by Jean Patou, has been presented in a variety of bottles designed to accommodate different concentrations and applications over the years. These variations in packaging reflect the diverse preferences of consumers and the evolving trends in perfumery.

For those seeking a lighter and more refreshing application, "Joy" has been available in eau de toilette formulations. These bottles typically feature a simpler and more streamlined design, emphasizing functionality and everyday usability while still maintaining the essence of the original fragrance. The eau de toilette version of "Joy" is ideal for those who enjoy a subtle and lingering scent throughout the day.

For a more intense and longer-lasting experience, "Joy" has also been offered in eau de parfum concentrations. These bottles often boast more luxurious and intricate designs, catering to those who desire a more pronounced fragrance that lasts well into the evening. The eau de parfum formulation retains the rich and sophisticated blend of Bulgarian rose, Grasse jasmine, and other premium ingredients that characterize "Joy."

Additionally, "Joy" has been available in cologne versions, providing a lighter and fresher alternative that is perfect for warmer climates or casual occasions. These cologne bottles are typically designed with a focus on simplicity and versatility, offering a fragrance that is both invigorating and refined.

Throughout its various presentations, "Joy" has maintained its reputation as a timeless classic in the world of perfumery. The different bottle designs and concentrations allow individuals to choose the version of "Joy" that best suits their personal style and preferences, ensuring that everyone can experience the enduring allure and sophistication of this legendary fragrance.


Eau de Joy:




Eau de Joy by Jean Patou: launched in 1960. This eau de parfum was created to be a lighter form of Joy, to be worn during the day. So what does it smell like? It is classified as aldehydic floral fragrance for women.
  • Top notes: aldehyde, hesperidium fruits, tuberose, peach, foliage, ylang-ylang
  • Middle notes: Grasse jasmine, woodland lily, orchid, rose, orris 
  • Base notes: musk, Mysore sandalwood



"Eau de Joy," introduced by Jean Patou in 1960, was conceived as a lighter rendition of the timeless "Joy" fragrance, tailored for daytime wear. This eau de toilette embodies the essence of an aldehydic floral fragrance, crafted specifically for women seeking a delicate yet distinctive scent experience.

At its top, "Eau de Joy" opens with a captivating blend of aldehydes, refreshing hesperidium fruits, and the lush sweetness of tuberose and peach. These bright and invigorating notes are complemented by a subtle hint of foliage and the exotic allure of ylang-ylang, creating a fresh and uplifting introduction.

Moving into its heart, the fragrance unfolds with a rich bouquet of Grasse jasmine, the delicate sweetness of woodland lily, and the elegant nuances of orchid and rose. These floral notes intertwine harmoniously with the soft powdery accents of orris root, adding depth and sophistication to the composition.

As "Eau de Joy" settles, it leaves a lasting impression with its warm and comforting base notes. Musk provides a subtle yet sensual undertone, while Mysore sandalwood adds a touch of creamy richness and a hint of woody warmth. Together, these base notes anchor the fragrance, enhancing its longevity and leaving a soft, lingering trail that is both inviting and memorable.

Overall, "Eau de Joy" by Jean Patou encapsulates the essence of femininity and elegance, offering a refined and nuanced olfactory experience that evolves beautifully on the skin throughout the day. It remains a beloved choice for those who appreciate a lighter, daytime interpretation of the classic "Joy," continuing to enchant with its timeless blend of floral sophistication and understated allure.

 










Concentrations & Bottles:


In 1972, Joy could be had in many different ways:
  • 1 oz Parfum (retailed for $75.00)
  • 0.5 oz Parfum (retailed for $42.00)
  • 0.25 oz Parfum (retailed for $23.00)
  • 1/5 oz Parfum Compagnon Pour le Sac, purse bottle (retailed for $20.00)
  • 2 oz Eau de Joy Atomiseur-Aerosol  (retailed for $30.00)
  • 1.5 oz Eau de Joy Splash (retailed for $20.00)
  • 3 oz Eau de Joy Splash (retailed for $31.00)
  • 10 oz Foaming Milk Bath (retailed for $20.00, this was still made in 1983)
  • 3 oz Velvet of Joy Body Cream (Velours de Joy, retailed for $27.00, this was still made in 1983)
  • 6 oz Poudre de Toilette (retailed for $12.00)
  • 3 1/3 oz Joy soap (each cake retailed for $7.50)
  • Coffret containing 1/5 oz Parfum and 1.5 oz Eau de Joy (the set retailed for $40.00)


L'Atlantique, 1952:
"Patou likewise has a new handbag flask, known as 'The Companion,' a little flask made like rings with a gilded stopper and leather container which laces up the side. All the Patou perfumes: 'Joy', 'Moment Supreme,' and 'L'Heure Attendue' can be carried this way."

The tall Eau de Toilette atomizer with the distinctive black plastic cap, designed by Pierre Dinand in 1984, represents a notable collaboration in the world of perfumery packaging. Manufactured by Verreries Brosse and Pochet et du Courval, renowned glassmakers known for their precision and craftsmanship, the bottle's design exemplifies elegance and functionality. TPI supplied the plastic components, ensuring a seamless integration of materials that enhance both aesthetic appeal and usability.

Pierre Dinand's design for this atomizer captures a sleek and modern aesthetic, featuring clean lines and a streamlined silhouette that reflects the sophistication of the fragrance it holds. The black plastic cap adds a touch of contemporary flair while also providing practicality in handling and use. This combination of design elements makes the atomizer not only a vessel for the fragrance but also a symbol of refined taste and innovation in packaging design.

As a collaboration between esteemed manufacturers and a celebrated designer, this Eau de Toilette atomizer embodies the meticulous attention to detail and quality that are hallmarks of Jean Patou's legacy. Its creation marks a significant contribution to the visual identity of the fragrance, ensuring that the presentation of "Joy" continues to resonate with elegance and modernity for discerning consumers.



Joy de Bain Ancillary Products:


In 1986, Jean Patou launched the Joy de Bain Perfumed Bath and Body Collection, a luxurious ensemble designed to complement the iconic Joy fragrance with a range of indulgent products. Among the offerings was the 6.7 oz Perfumed Body Cream, known as Creme Parfumee, prized for its ability to soften and protect delicate skin. Retailing at $55, this cream became synonymous with opulence and quality, embodying the essence of Joy's floral elegance.

Accompanying the body cream was the 7 oz Perfumed Body Lotion, or Lait Parfume, which provided moisturization and protection in an unbreakable replica of Joy's classic black flaconette bottle. Packaged with a removable pump for convenience, the lotion retailed for $40 in 1987, offering a luxurious way to enhance one's daily skincare routine with the essence of Joy.

The collection also featured the 3.5 oz Perfumed Soap, or Savon Parfume, housed in an elegant black plastic fan-shaped box. Enriched with natural jasmine waxes, this lathering soap catered to delicate and sensitive skin, providing a luxurious cleansing experience infused with the fragrance of Joy. Retailing at $20, it was a testament to Jean Patou's commitment to combining fragrance with skincare benefits.

For bath enthusiasts, the Perfumed Foaming Bath Gel, known for its soothing properties and delicate scent, offered a luxurious way to indulge in the essence of Joy during relaxation moments. Complementing this was the 7 oz Perfumed Dusting Powder, or Poudre Parfumee, retailing at $45, which added a touch of sophistication and refinement with its silky texture and subtle fragrance.

Overall, the Joy de Bain Perfumed Bath and Body Collection exemplified Jean Patou's dedication to luxury and quality in skincare and fragrance. Each product in the collection not only enhanced the Joy experience but also provided a luxurious and sensory journey for those who appreciated the artistry and craftsmanship of French perfumery.

Following its initial success, the Joy de Bain Perfumed Bath and Body Collection was expanded to include additional luxurious offerings designed to further enhance the Joy experience. Among these expansions were the Perfumed Deodorant Spray and the Perfumed Body Mist, both introduced to cater to diverse preferences in personal care and fragrance application.

The Perfumed Deodorant Spray provided a sophisticated alternative for maintaining freshness while incorporating the iconic Joy fragrance. Designed to complement the other products in the collection, it offered a gentle and effective way to extend the fragrance experience throughout the day.

Additionally, the Perfumed Body Mist became a popular choice for those seeking a lighter and more refreshing application of Joy's exquisite scent. This mist provided a delicate veil of fragrance, perfect for a quick burst of luxury or for layering with other products in the Joy de Bain collection.

These expansions reflected Jean Patou's commitment to offering a comprehensive range of products that allowed consumers to indulge in the essence of Joy in various aspects of their daily grooming rituals. Whether through moisturizing lotions, luxurious soaps, or innovative sprays and mists, the Joy de Bain collection continued to embody elegance, refinement, and the timeless allure of one of the world's most celebrated fragrances.

In the 1990s and 2000s, Parfums Jean Patou expanded the Joy fragrance line with innovative additions, including solid perfumes and modern interpretations of the classic bottles. One notable introduction was the Jewel-shaped solid perfume compact, launched as a limited edition in 1998. This compact combined the luxurious Joy fragrance with exquisite craftsmanship, resembling a jewel in both form and elegance, making it a coveted collector's item among fragrance enthusiasts.




Among the most modern interpretations of Joy was the 2.5 oz Eau de Parfum Spray, introduced in 1998. This bottle featured a top that mimicked the faceted emerald cut of a clear jewel, set in a gilded bezel. The design of this spray bottle echoed the shape of the solid perfume Jewel compact, creating a cohesive and luxurious aesthetic across the Joy product line. This modern interpretation not only enhanced the visual appeal of the fragrance but also reinforced its status as a timeless symbol of sophistication and refinement in the world of perfumery.

These additions to the Joy fragrance collection underscored Jean Patou's dedication to innovation and quality, offering consumers new ways to experience and enjoy the iconic scent. Whether in solid form or as a modern spray, each iteration of Joy continued to embody the essence of luxury and elegance, ensuring its enduring popularity and appeal to discerning fragrance connoisseurs.




Legacy:


In 2011, the storied fragrance house Jean Patou was acquired by Designer Parfums Ltd., a prominent UK-based firm specializing in the development and distribution of luxury fragrances. This acquisition marked a new chapter for Jean Patou, as Designer Parfums Ltd. aimed to uphold and expand upon the legacy of the iconic Joy fragrance and other Patou classics.

However, the ownership landscape shifted once again in August 2018 when LVMH (Moët Hennessy Louis Vuitton), a global leader in luxury goods, purchased Jean Patou. As part of this acquisition, LVMH's esteemed brand Dior acquired the rights to the name "Joy," aligning it with their portfolio of prestigious fragrances and further enhancing its stature in the industry.

Despite its enduring popularity and rich history, Joy by Jean Patou was discontinued in 2018 and is no longer produced. However, enthusiasts and collectors can still discover remaining stock of this beloved fragrance through select retailers, both in physical stores and online. These remaining bottles offer a nostalgic opportunity to experience the timeless allure of Joy, capturing the essence of its floral elegance and sophistication that has captivated generations.

The legacy of Joy continues to resonate within the world of perfumery, celebrated for its exquisite blend of Bulgarian rose, Grasse jasmine, and other luxurious ingredients that defined its unparalleled fragrance profile. While the production may have ceased, the enduring appeal of Joy ensures its place as a cherished piece of fragrance history, cherished by those who appreciate its timeless charm and unparalleled craftsmanship.

1 comment:

  1. A friend of mine visited the Joy factory in about 1981. He brought me back the most beautiful bottle of Joy perfume for my 21st birthday. The bottle was gold in colour, almost metallic - I wonder if these were just sold at the perfumerie, as I have never seen another.It was definitely Joy as it set me up with an expensive habit which has prevailed. Does anyone know about these bottles - I wish I had kept mine, but it was eventually 'binned' during a house move/downsize :-(

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