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Thursday, January 23, 2014

Delettrez: La Perfumerie du Monde Elegant

Delettrez of 15 rue Royale Paris, France and of Long Island City, NY. Established in 1835. From 1853 the company was subtitled La Parfumerie du Monde Elegant (The Perfumers of the High Society).






They created early luxury presentations and were awarded two gold medals in 1900.

They were a major exporter and a branch in New York City.

Some newspaper ads from 1931 stated that Delettrez had ceased production in May. A 1936 newspaper blurb stated that the Delettrez Cosmetics were now handled exclusively by the Markham Corner House.

Delettrez produced cosmetics, toiletries, and beauty preparations. They ceased production around 1955.

Le Monde Illustre, 1860:
"Don't forget that the handkerchief has its phases of toilet and elegance, and that it requires a perfume of good taste. Which one? Choose the bouquet of the fields, or the violet of Nice. The perfumery of the Elegant World has taken from the flowers of the fields their scent so fresh and so soft that you feel like you are breathing them in a green meadow. As for the violet, just its name makes you smile. You love it. We understand each other. We find it quite natural that it perfumes the air. We pick it and breathe it. When we want to create an illusion about the distilled essence of the violet calyx and imagine that we have a freshly cut bouquet of violets, we must ask Mr. Delettrez, director, of the perfumery of the Elegant World, its vinegar, its eau de toilette and its bouquet of Nice violets. Because Mr. Delettrez's perfumery is aimed at an aristocratic clientele, it must be distinguished by special articles which do not support any rivalry. For example, the eau de Cologne of the Grand Cordon which is at the head of all the eau de Cologne. The soap of the Sovereigns having the weapons of each power. The soap of the Boudoirs. The Imperial cream and the bouquet of fields pomade for the hair. The Lily cream valleys replacing cold cream for the complexion. And Cocoa milk having the property of erasing freckles and removing wrinkles. The most withered faces become young again by the miraculous influence of Cocoa milk."


Le Journal, 1902:
"Every year, Delettrez reserves a delicious surprise for the elegant world, but it seems that this time he wanted to surpass himself again with Myrtis, an incomparable perfume of exquisite subtlety whose fresh and delicate scent rests on the tiring musk-based preparations more or less natural. Our readers, by asking Maison Delettrez, 15, rue Royale, for a Myrtis-scented card, will be able to appreciate the perfection of this new creation."

Le Gaulois, 1902:
"Everywhere we find it, this pretty Christmas present, this delicate and fine Myrtis, which will also be the gift of the New Year, because it has charmed our elegant ladies and captivated their desire. Everyone wants to have this pretty box, this little love originally sculpted and offering the sweet scent of Delettrez, 15, rue Royale."

Le Matin, 1902:
"The most desirable present is indeed this exquisite perfume presented to the elegant by an adorable little Cupid finely carved in old ivory and offering Myrtis. What subtlety in this perfume, what suavity, and how Delettrez, 15, rue Royale, knows well the delicate taste of our pretty socialites."


 Bulletin de la Société archéologique, historique & artistique, 1903:

"The Delettrez perfumery had, for its 1903 calendars scented with Myrtis, a cover in relief imitation of ivory."



The perfumes of Delettrez:

  • 1857 Brisas de Cintra
  • 1867 Bouquet of Prince Imperial
  • 1871 Impériale Russe
  • 1871 Nuit Extase
  • 1871 Myrthil
  • 1873 Bouquet Mexican
  • 1879 Eau de Cologne Russe
  • 1880 Alexandra
  • c1880 Aux Violettes Blanche de Siberie
  • c1880 Aux Violettes Russes
  • 1880 Bouquet Americain
  • 1880 Bouquet Argentine
  • 1880 Bouquet de Bresilien
  • 1880 Bouquet de la Republique Bresilienne
  • 1880 Bouquet de Manille
  • 1880 Bouquet de Monde Elegante
  • 1880 Bouquet de West End 
  • 1880 Bouquet del Centenario de Colon
  • 1880 Bouquet des Brises des Tropiques
  • 1880 Bouquet des Champs
  • 1880 Bouquet des Souverains
  • 1880 Bouquet du President Etas-Unis de Bresil
  • 1880 Bouquet du Vanezuela
  • 1880 Bouquet du XX Siecle
  • 1880 Cyclamen
  • 1880 Esprit de Verveine des Indes
  • 1880 Fleurs de France
  • 1880 Fleurs de Mai
  • 1880 Your Kisses
  • 1880 Bouquet de Chantilly
  • 1880 Imperial Delettrez
  • 1880 Iris de Florence
  • 1880 Juanita
  • 1880 Lys de la Vallee
  • 1880 Vanille
  • 1880 White Rose
  • 1880 Marechale
  • 1880 Mar de Plata 
  • 1880 Muguet de Bois
  • 1880 Musc 
  • 1880 Oriental Cintrin
  • 1880 Samko
  • 1886 Palma
  • 1886 Bouquet de Caroline
  • 1886 Cuir de Russie
  • 1886 Essence Bouquet
  • 1886 Essence Celeste
  • 1886 Forget-Me-Not
  • 1886 Frangipane 
  • 1886 Imperator 
  • 1886 Kiss Me Quick
  • 1886 Palma
  • 1886 Paris Bouquet
  • 1886 Rococo
  • 1886 Chypre
  • 1886 Miel d'Angleterre
  • 1886 Osmhedia
  • 1886 Sampaguita
  • 1890 Amaryllis du Japon
  • 1890 Agua Ben a Frica
  • 1890 Peau du d'Espagne Royale
  • 1892 Chypre Royal
  • 1892 Violette Russe
  • 1893 Florentia
  • 1893 Heliophar d'Arabie
  • 1893 Helenia
  • 1893 Heliotrope Royal
  • 1893 Iris Royal
  • 1893 Jockey Club
  • 1893 Lilas Royal
  • 1893 Lys de France 
  • 1893 May Blossoms
  • 1893 Muguet
  • 1893 Rose Royal
  • 1893 Sicyllia
  • 1893 Stephanotis
  • 1893 Violette
  • 1893 Virgin Violet
  • 1893 Ylang-Ylang
  • 1894 Eau de Cologne Grand Cordon
  • 1894 Eau de Cologne des Families
  • 1894 Fraise
  • 1894 Inalda
  • 1894 Parfumerie Cote d'Azur
  • 1894 Parfumerie Imperator
  • 1894 Parfumerie Odoris
  • 1894 Rosee d'Oeillet
  • 1894 Tzarevna
  • 1894 Tzinnia
  • 1894 Sweet Pea
  • 1894 Strenia
  • 1894 Supra Violet
  • 1894 Supra Mimosa
  • 1895 Crab Apple Blossom
  • 1895 Lily of the Valley
  • 1895 Sweet Briar
  • 1896 White Lilac
  • 1897 Agua Ben Frica
  • 1897 Agua Celeste
  • 1897 Agua de Florida
  • 1897 Agua del Sol
  • 1897 Foin Coupe 
  • 1897 Heliotrope Blanc 
  • 1897 Jockey Club
  • 1897 Celeste Rocico
  • 1897 Trevol
  • 1897 Violettes Blanches
  • 1897 Opoponax
  • 1897 Orvalho Celeste
  • 1898 Stylis
  • 1900 Le Menuet
  • 1900 Trefle
  • 1900 Quintessence 
  • 1900 Thailia
  • 1901 Aglaia
  • 1901 Violettes Celeste
  • 1903 Myrtis 
  • 1903 Lilas
  • 1905 Camelys
  • 1907 Esora
  • 1907 Nymphas
  • 1908 Alma Flor
  • 1908 Brin d'Amour
  • 1908 Idee Divine
  • 1908 Oryalis
  • 1908 Synha
  • 1908 Violette Royale
  • 1910 Sahary Djeli
  • 1910 Le Jasmin
  • 1910 Parfumerie du Monde Elegant
  • 1910 Circa 
  • 1914 Lais
  • 1914 Cyclamen Roya
  • 1914 Dixi
  • 1914 Fleuri Libelia
  • 1914 Floramar
  • 1914 Floradille
  • 1914 Lais
  • 1914 Le Mimosa
  • 1914 Le Essence Naturelles des Fleurs
  • 1914 Lys Florentin
  • 1914 Parfum de Colette
  • 1914 Perlerette
  • 1914 Present d'Amour
  • 1914 Roi du Jour
  • 1914 Rosa Ines
  • 1914 Tout Fleuri
  • 1914 Yellana
  • 1914 Yvonnette
  • 1914 Violet Pritanier
  • 1914 Myrthis
  • 1915 Aluria
  • 1915 Florise
  • 1915 Renee
  • 1916 Zakieh
  • 1919 Eve
  • 1920 Parfum IX
  • 1920 Reveillon
  • 1922 Faveo
  • 1923 Parfum XXIII
  • 1923 Dizeine
  • 1923 Carte Rouge
  • 1923 Carte Jaune
  • 1923 Carte Mauve 
  • 1923 Carte Bleue 
  • 1923 Carte Blanche
  • 1923 Carte Noire
  • 1924 Alba Gloriosa
  • 1924 Exora
  • 1924 Lianir
  • 1924 Magnolia
  • 1925 Bonheur D'Aimer
  • 1925 Righi
  • 1925 Esora
  • 1925 Gita
  • 1925 La Dans
  • 1925 Cirta (Citra)
  • 1925 Tourmaline
  • 1926 La Danse des Fleurs
  • 1926 Nuit Blanche 
  • 1927 Silver Butterfly
  • 1927 Jeanne Baird
  • 1927 Parfum XVIII (String of Pearls)
  • 1930 Inalda, reissue
  • 1931 Reveillon 
  • 1931 Parfum XXXV
  • 1931 Parfum III
  • 1931 Parfum XI
  • 1931 Parfum XXXVI
  • 1937 Crescendo (a light, spicy floral perfume, still sold in 1952)
  • 1939 Bridal Wreath 
  • 1939 Mainliner
  • 1939 Fulfillment (still sold in 1955)
  • 1939 Country Clover
  • 1940 Wildflower (still sold in 1951)
  • 1940 Racing Red (probably a lipstick)
  • 1941 One Night
  • 1941 Together
  • 1941 Storm
  • 1941 Moonlight & Lace (still sold in 1952)
  • 1941 Awake
  • 1945 Fleurs
  • 1945 No. 508
  • 1945 Ador Me
  • 1946 Camellia (aldehydic woody perfume, still sold in 1955)


The following perfumes have been found, but I do not know their launch dates:
  • Voler Temps

Delettrez Perfume Bottles:









































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