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Thursday, January 9, 2020

Allez Hop by Jovoy c1924

Allez Hop by Jovoy: launched in 1924.




Fragrance Composition:


So what does it smell like? It was reportedly a floral fragrance for women.







Bottles:


Allez Hop! was contained in a most amusing bottle in the shape of a dalmatian puppy, with the stopper being the dog's cute little head. Made up of clear and frosted glass with enameled accents. A pink satin bow was tied around the dog's neck with a small oval paper label.

Bottle stands 4.5" tall and holds 2 ounces of parfum. It's presentation set was meant to convey the look of a wicker dog bed with a coral hued satin interior, all contained inside of an square, orange colored outer box decorated with splotches of metallic gold ink.

This originally sold for $12.50 in 1924 which according to an inflation calculator would be the equivalent of about $190.01 in 2019. By 1927, the price dropped to $6.00, which would be about $91.20 in 2019.








Fate of the Fragrance:

Discontinued, date unknown. Still sold in 1927. This bottle is a rare find today, and even rarer when found with it's dog bed presentation intact.

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