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Saturday, May 28, 2022

Livia by Livia Parfums c1977

"Livia" by Livia Parfums, a fragrance that debuted in 1977, stands as a testament to timeless elegance and sophistication. Crafted by the Livia Sylva company, which found its roots in New York City after emigrating from Romania, this scent encapsulates the essence of both its birthplace and its adopted home.

With its origins rooted in the bustling streets of New York City, Livia Parfums embodies the cosmopolitan allure of the city that never sleeps. Yet, its creation story traces back to the rich heritage of Romania, infusing the fragrance with a sense of Old World charm and mystique.

Drawing inspiration from the vibrant cultures that shaped its creators' identities, Livia Parfums exudes a captivating blend of tradition and modernity. Its scent profile reflects a harmonious fusion of classic notes and contemporary twists, making it a timeless choice for individuals who appreciate both the allure of history and the excitement of innovation.

As the embodiment of elegance and refinement, Livia Parfums continues to captivate the senses decades after its inception, a true testament to the enduring legacy of its creators and the rich tapestry of influences that shaped its creation.

Livia by Livia Parfums pays homage to its namesake, Livia Weintraub, a woman of impeccable taste and heritage. Inspired by a cherished family recipe, this exquisite fragrance is a labor of love, crafted with only the finest ingredients to ensure an unparalleled olfactory experience.

Livia's journey to create this enchanting scent was deeply personal, rooted in cherished memories and familial connections. She fondly recounts how the perfume's essence was sparked by a tiny vial once treasured by her beloved aunt. During a visit to her family in Cluj, Romania, Livia stumbled upon this precious relic tucked away in a dresser drawer, holding only a few precious drops at its bottom.

With each inhalation, the scent transported Livia to a realm of nostalgia and warmth, evoking a tapestry of emotions and recollections. Inspired by this unforgettable aroma, she embarked on a quest to recreate its magic, infusing it with her own unique flair and passion.

The result is "Livia" by Livia Parfums, a fragrance that not only captures the essence of its namesake but also embodies the essence of familial love and heritage. With every spritz, it whispers tales of tradition and kinship, inviting the wearer to embark on a sensory journey through time and memory.

Driven by a desire to immortalize the essence of her cherished memories, Livia Weintraub embarked on a quest to breathe life into her family's treasured fragrance. Turning to the expertise of a seasoned French perfumer, she entrusted him with the task of capturing the elusive scent that had lingered in her memory for so long.

The journey to perfection was not without its challenges. Countless trials and iterations were undertaken over the course of a year, each attempt inching closer to the elusive embodiment of nostalgia and emotion that Livia sought. With each adjustment and refinement, the fragrance evolved, weaving together a symphony of notes that danced delicately on the senses.

Upon finally achieving a composition that resonated with her soul, Livia eagerly dispatched the first bottle to her aunt in Romania, awaiting her verdict with bated breath. The anticipation was palpable as she awaited the judgment of the one whose memory had inspired this aromatic masterpiece.

When the response finally arrived, it was met with jubilation and relief. Her aunt's delighted approval served as validation of her efforts, affirming that the essence of the cherished scent had been faithfully captured and reborn.

Buoyed by this resounding vote of confidence, Livia made the decision to share her creation with the world. Thus, "Livia" by Livia Parfums was born, a testament to the power of love, memory, and the unyielding pursuit of perfection.

"LIVIA PARFUM" emerges as the quintessential fragrance statement of the 1980s, an era defined by its boldness, glamour, and unapologetic self-expression. Born in the heart of Romania, this scent encapsulates the rich tapestry of its origins while exuding a timeless allure that transcends borders and generations.

Crafted for the sophisticated yet young at heart, "LIVIA PARFUM" embodies the essence of modern elegance and joie de vivre. Its aromatic symphony dances delicately on the skin, weaving together a captivating blend of notes that tantalize the senses and leave an indelible impression.

Rooted in tradition yet reimagined for contemporary sensibilities, this fragrance pays homage to its Romanian heritage while embracing the spirit of reinvention and innovation. With each spritz, it invites the wearer on a journey of self-discovery and empowerment, inspiring confidence and leaving a trail of allure in its wake.

"LIVIA PARFUM" stands as a testament to the enduring legacy of its namesake and the timeless allure of fragrance as a form of expression. It is more than just a scent—it is a statement, a memory, and a promise of sophistication and vitality for those who dare to embrace it.


Fragrance Composition:

So what does it smell like? It is classified as a floral amber (oriental) fragrance for women. A sparkling modern floriental blend with old-fashioned romantic overtones and brilliant, dancing grace notes that change with the wearer's body chemistry.

A sophisticated floral blend of heady jasmine, spiced with carnation on a rich chypre base.

  • Top notes: bergamot, aldehydes, orange blossom
  • Middle notes: jasmine, carnation, rose, ylang ylang
  • Base notes: patchouli, sandalwood, amber, oakmoss, labdanum, musk


"LIVIA PARFUM" unveils an olfactory symphony that captivates the senses and transcends time. Classified as a floral amber (oriental) fragrance for women, it embodies a harmonious fusion of classic elegance and contemporary allure.

At its core, "LIVIA PARFUM" is a sparkling modern floriental blend, adorned with old-fashioned romantic overtones that evoke a sense of timeless grace and sophistication. Its character is as dynamic as the wearer's own body chemistry, revealing brilliant, dancing grace notes that evolve and enchant with each passing moment.

The fragrance opens with a burst of luminosity, as bergamot and aldehydes mingle with the delicate sweetness of orange blossom. This effervescent introduction sets the stage for the opulent floral heart, where heady jasmine intertwines with the spicy allure of carnation, complemented by the soft whispers of rose and ylang ylang.

As the scent journey unfolds, "LIVIA PARFUM" gracefully descends into a rich chypre base, where earthy patchouli and creamy sandalwood provide a luxurious backdrop for the warm embrace of amber and the timeless allure of oakmoss. Labdanum adds a touch of resinous depth, while musk lends a sensuous and lingering trail that beckons with every step.

With its sophisticated floral blend and rich, complex composition, "LIVIA PARFUM" is more than just a fragrance—it is an invitation to indulge in the art of scent, to revel in the beauty of tradition, and to embrace the allure of modernity.


Bottle:

"LIVIA PARFUM" is not only a sensorial delight but also a visual masterpiece, housed in an exquisite crystal bottle that exudes sophistication and timeless elegance. The cube-shaped design is a testament to its modernity, while the silver coat of arms emblazoned with its name adds a touch of regal allure.

Each bottle of "LIVIA PARFUM" is a treasure to behold, its crystal clarity reflecting the light in a mesmerizing dance of facets and hues. The silver coat of arms, bearing the fragrance's name, serves as a symbol of its distinguished lineage and uncompromising quality, while adding a touch of opulence to the overall presentation.

Packaged in a simple yet elegant white box trimmed in emerald green, each "LIVIA PARFUM" is presented as a precious gift waiting to be unwrapped. The box is adorned with Livia's family crest, pressed in platinum ink, a nod to the fragrance's heritage and the legacy of its namesake.

Retailing at $75 an ounce, "LIVIA PARFUM" offers a luxurious sensory experience that is as accessible as it is indulgent. From its captivating scent to its exquisite packaging, every detail has been meticulously crafted to delight the senses and evoke a sense of timeless beauty and refinement.



Cue, 1978:

"Livia Sylva carries the prestige of status perfume bottles to the limit by encasing her $500-an-ounce scent, Livia, in cut crystal and putting it out in a special, limited edition at Bloomingdales."

 In 1978, Livia Sylva elevated the art of perfumery to new heights with the release of a special numbered edition of "LIVIA PARFUM." These exceptional flacons were a testament to luxury and exclusivity, each adorned with a sterling silver medallion and encased in imported French crystal.

The limited edition flacons were a collector's dream, offering a rare opportunity to own a piece of olfactory history. Priced at $500 per two ounces, they represented the pinnacle of sophistication and refinement, reserved for those with a discerning palate and an appreciation for the finer things in life.

Among the fortunate recipients of these coveted bottles was none other than the legendary actress Elizabeth Taylor. Enraptured by the fragrance's enchanting allure, she was gifted a bottle by Livia herself, cementing "LIVIA PARFUM" as a symbol of timeless elegance and Hollywood glamour.

The release of the special edition flacons garnered attention from connoisseurs and collectors alike, with "LIVIA PARFUM" earning accolades for its exquisite presentation and unforgettable scent. As described by Cue magazine in 1978, Livia Sylva had pushed the boundaries of status perfume bottles by encasing her creation in cut crystal, setting a new standard for luxury and sophistication.

With its blend of tradition and innovation, "LIVIA PARFUM" continues to captivate hearts and minds, embodying the essence of sophistication and youthfulness for generations to come.




Fate of the Fragrance:


"LIVIA PARFUM," despite its captivating allure and enduring legacy, eventually met the bittersweet fate of discontinuation, marking the end of an era in the world of fragrance. The exact date of its departure from the market remains shrouded in mystery, adding to its mystique and allure.

While the reasons behind its discontinuation may vary, perhaps due to shifting consumer preferences or changes within the industry, the memory of "LIVIA PARFUM" continues to linger in the hearts and minds of those who were fortunate enough to experience its enchanting aroma.

Though its time on the shelves may have been fleeting, the impact of "LIVIA PARFUM" endures, leaving an indelible mark on the world of perfumery and the memories of those who were touched by its essence. As with all timeless classics, its absence only serves to heighten its allure, ensuring that its legend lives on in the annals of fragrance history.


Princess Livia:


In 1983, Livia Parfums unveiled its highly anticipated second creation, "Princess Livia," a fragrance that embodied the grace, charm, and regal allure befitting its namesake. Building upon the success of its predecessor, "Princess Livia" captivated the senses with a new olfactory journey that spoke to the romantic and whimsical spirit of royalty.

With its enchanting blend of notes and its luxurious presentation, "Princess Livia" transported wearers to a world of fairy tales and dreams. From its opulent floral bouquet to its rich and creamy base, every element of the fragrance was crafted to evoke the splendor and elegance of royalty.

As the newest addition to the Livia Parfums collection, "Princess Livia" carried on the legacy of its predecessor while forging its own path as a modern classic. With its timeless appeal and universal charm, it quickly became a beloved staple in the world of perfumery, earning accolades from critics and consumers alike.

With "Princess Livia," Livia Parfums once again proved its mastery in the art of fragrance, enchanting the world with a scent that captured the imagination and touched the heart.




Fragrance Composition:

So what does it smell like? It is classified as a floral fragrance for women.  

  • Top notes: angelica seed, basil, chamomile, coriander
  • Middle notes: jasmine, rose, narcissus
  • Base notes: sandalwood, amber, oakmoss


"Princess Livia" unfolds as a majestic floral symphony, evoking the enchanting aura of royalty with every spritz. Classified as a floral fragrance for women, it exudes a timeless elegance and regal charm that captivates the senses and leaves a lasting impression.

At its heart lies a harmonious blend of angelica seed, basil, chamomile, and coriander, creating a captivating opening that hints at the fragrance's complexity and depth. These top notes dance delicately on the skin, tantalizing the senses with their fresh and aromatic bouquet.

As the scent journey progresses, "Princess Livia" reveals its opulent floral heart, where jasmine, rose, and narcissus reign supreme. Each note unfolds with grace and beauty, infusing the fragrance with a sense of romance and femininity that is both timeless and captivating.

Finally, "Princess Livia" settles into a warm and inviting base, where sandalwood, amber, and oakmoss intertwine to create a luxurious and alluring finish. These base notes add depth and richness to the composition, ensuring that the fragrance lingers on the skin long after it is applied.

With its exquisite blend of notes and its regal aura, "Princess Livia" is a fragrance fit for royalty, a true testament to the artistry and craftsmanship of Livia Parfums. Whether worn for a special occasion or as an everyday indulgence, it promises to transport the wearer to a world of elegance and sophistication with every breath.

Fate of the Fragrance:


It appears that "Princess Livia" perfume may have graced the shelves for a limited time, with its production potentially ceasing around 1995. Despite its discontinuation, the legacy of "Princess Livia" lives on through the Princess Livia Nectar skin cream, which has found a new home under the ownership of Cosmetique, Inc. since approximately 2010.

While the fragrance may no longer be readily available, its memory continues to linger in the hearts and minds of those who were fortunate enough to experience its enchanting aroma. The Princess Livia Nectar skin cream serves as a cherished reminder of the elegance and sophistication embodied by its namesake, offering a luxurious sensory experience that evokes the timeless allure of royalty.

Though the years may have passed, the spirit of "Princess Livia" endures, a testament to the enduring legacy of Livia Parfums and its commitment to creating fragrances that capture the imagination and inspire the soul.

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