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Thursday, May 4, 2023

Jeanne Piaubert

 Jeanne Piaubert (nee Quanon) of 129 , Faubourg Saint-Honoré, Paris 



Jeanne Piaubert (1902–1996) was a French cosmetics entrepreneur and innovator. She was known for her revolutionary approach to skincare and beauty treatments. Piaubert founded her eponymous brand, Jeanne Piaubert Paris, which became renowned for its advanced skincare products and techniques. She was particularly influential in popularizing the use of active ingredients in cosmetics and developing personalized skincare regimens tailored to individual needs. Piaubert's dedication to innovation and excellence earned her a lasting legacy in the beauty industry.


The fragrances of Jeanne Piaubert:

  • 1946 Vive la Vie (luxurious, for brunettes)
  • 1946 Très en Forme (a last-word scent, nice for blondes)
  • Soif de Toi

 

L'Amour de l'art, 1950:

"Vive la Vie by Jeanne Piaubert: It's a cry of happiness, a dazzling fanfare that seems to escape from a precious bottle, in Murano glass! A perfume of great luxury that brings its exhilaration...It looks like a ray of light playing with the blue reflections of brown hair.

Très en Forme by Jeanne Piaubert: Chic, smart, 'o.k.', catchy like a jab, this 'up to date' perfume suits fair complexions. It comes in a precious bottle, iridescent like a rainbow and blond like the reflections of gold."


Jeanne Piaubert, formerly Jeanne Quanon, sounds like a visionary in the world of perfumery. Her creations seem to embody not just scents but emotions and experiences, as if capturing a moment of joy or vitality in a bottle. The descriptions of her perfumes, "Vive la Vie" and "Très en Forme," evoke imagery of luxury, happiness, and sophistication, with the use of phrases like "a cry of happiness" and "chic, smart, 'o.k.'" It's fascinating how she associates her fragrances with specific characteristics and even suggests which type of complexion they might suit best. The attention to detail, from the choice of materials for the bottle to the imagery evoked by the scents, showcases her dedication to creating not just perfumes, but experiences.


Fate of the Fragrances:

Discontinued and very hard to find today.

It's a common fate for many perfumes, especially those created by niche or independent perfumers like Jeanne Piaubert. The scarcity and exclusivity of such fragrances can often add to their allure and mystique. Sometimes, the discontinuation of a perfume can make it even more coveted among collectors and fragrance enthusiasts. If someone manages to find a bottle of one of Jeanne Piaubert's discontinued perfumes, it's like discovering a hidden treasure—a rare and precious find that holds the essence of a bygone era.



CLICK HERE TO FIND JEANNE PIAUBERT

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