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Monday, October 24, 2016

Tuscany Per Donna by Estee Lauder c1992

Tuscany Per Donna by Aramis, a division of Estee Lauder: launched in 1992. The fragrance was created by Lauder's in-house perfumer, Karyn Khoury.




The Tuscany per Donna fragrance was introduced by the Aramis division of Estee Lauder as a softly romantic female counterpart to their successful aromatic fougère fragrance Tuscany per Uomo. The "irresistibly feminine" fragrance was inspired by the "velvety warmth of the Tuscan countryside. A place of wondrous beauty, majestic rolling hills, a mosaic of fields. The delectable perfume of a thousand gardens sweeping to the sea." 

Tuscany...the most beautiful place in the world, is commemorated in a sultry fragrance to stir a woman's inner being. Its sheer beauty is a rich tapestry of Italian passion, sophistication and style. Awaken your emotions with this utterly feminine seduction of the senses. This impassioned fragrance is brimming with the distilled essences of the Tuscan landscape, blending its liquid petals of rare and luxuriant florals for a long lasting impression that is both invitingly warm and elegantly sensual. The color of the juice was inspired by the glow of a Tuscan sunset.

Aramis launched Tuscany Per Donna in 1st QTR 1993 with an estimated $10 million budget. For example, Aramis introduced Tuscany Per Donna with 78 million samples delivered through magazines, direct mail, and in stores.

To mark the launch of Tuscany per Donna in September of 1993, Estée Lauder invited 100 international journalists and close friends to Italy: traveling business class to Florence, lodged overnight in the five-star hotels that flank the river Arno, and invited to a six course candlelight dinner at a private 16th century palazzo just outside the city.


Fragrance Composition:


So what does it smell like? The original Aramis version from 1992 was classified as a fruity/woody floral oriental (amber) fragrance for women. It was described as possessing a "soft and beautiful glow" incorporating "drifts of night-blooming jasmine, fresh cypress oil", rose, lily of the valley, carnation, honeysuckle, violet, peony, ylang ylang, orange blossom, hyacinth, tempered with exotic dry spices of cardamom and nutmeg, succulent fruits of peach and plum, brightened with light citrus notes of bergamot, mandarin and grapefruit, sensual musk, sandalwood, frankincense, and "Mediterranean herbs," of chamomile, artemisia and pimento, "mellowed by vanilla and amber."
  • Top notes: artemisia, chamomile, lily of the valley, rose, green grass accord, cardamom, nutmeg, plum, mandarin orange, peach, hyacinth, grapefruit, bergamot, pimento
  • Middle notes: orange blossom, honeysuckle, carnation, Luxonne violet, jasmine, ylang ylang, peony, yellow broom
  • Base notes: frankincense, sandalwood, amber, musk, vanilla, cedar, styrax

Top note floralcy of Grasse rose, lily of the valley and Dutch hyacinth, blends with citrus notes of Sicilian bergamot, grapefruit and mandarin accented by freshness of cypress oil. Subtle hints of exotic dry spices and aromatic Mediterranean herbs such as Roman chamomile and artemisia complete the accord. Distinctive top note is further enhanced with opulent body of carnation, honeysuckle, Luxonne violet, peony, and ylang ylang from Nossi-Be. Succulent fruits are heightened by narcotic orange blossom and lush night blooming Grasse jasmine. The warm background blends sensual musk with touches of Omani frankincense further mellowed with sandalwood from Ceylon, amber and Madagascar vanilla.


Bottle:


The squatty bottle used to contain the parfum was quite similar in shape to a child's spinning top toy with a copper colored stopper. The base of the bottle boasted the Tuscan star, a Renaissance symbol of the Florentine glassmakers. A tall, tapered, modified shape was used for the spray flacons and was fitted with metallic copper colored caps. The presentation boxes were of glossy cardstock imitating a 16th century-inspired multicolored tapestry. 

The fragrance was available in the following products:
  • 1/8 oz Parfum mini
  • 0.37 oz Parfum (originally retailed for $100)
  • 1 oz Parfum (originally retailed for $190)
  • 1.7 oz Eau de Parfum Natural Spray  (originally retailed for $37.50)
  • 3.4 oz Eau de Parfum Natural Spray  (originally retailed for $52.50)
  • 6.7 oz Sensuous Body Lotion  (originally retailed for $35)
  • 6.7 oz Sensuous Body Cream (originally retailed for $50)
  • 3.17 oz Sensuous Body Powder (originally retailed for $45)
  • 6.7 oz Bath & Shower Gel
  • Alcohol Free Deodorant Spray




Fate of the Fragrance:


The fragrance was withdrawn for a short time due to Estee Lauder acquiring the Aramis company. Tuscany per Donna was now released solely under the Estee Lauder name and returned to shelves in 1994:
  • Top notes: green grass, plum, mandarin orange, peach, hyacinth, grapefruit, bergamot, cardamom, nutmeg
  • Middle notes: honeysuckle, carnation, orange blossom, violet, jasmine ylang ylang, lily of the valley, rose, peony
  • Base notes: sandalwood, amber, musk, vanilla, cedar, styrax

The fragrance was discontinued prior to 2004. It was relaunched in 2015 and discontinued in 2019.

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