Marie Earle Perfumes

Established in 5th Avenue New York in 1910.

"How the Marie Earle Preparations Came to America. 

Not so long ago it was necessary to go to Paris to consult Marie Earle. And many women to whom money meant little and beauty much went to Paris for the privilege. Opinions might differ about the several great couturiers, but the beau monde was agreed upon the supremacy of one specialist. If one desired youth and loveliness, the order to one's chauffeur was The Salon de Marie Earle. Several great American shops at the request of various women of society's inner circle installed Marie Earle's Preparations. 

Then Marie Earle herself came to New York, upon the invitation of one of her clients and remained to establish a Salon. At first, she was here for only a brief season annually, now her personal services are available to American women throughout most of the year. 

If you would discover why women who can make unlimited choice, have for years, entrusted all responsibility for their continued youthfulness and charm to Marie Earle, you have, but to try her treatments, either at her Salons, or at home, and her incomparable Preparations. These are just a few of her important products."

• CREME ANTI-RIDES meets every requirement of the skin. It supplies perfect nourishment and agrees with skin of every type. Apply it first as a cleanser - it dissolves every impurity that distends the pores. Then pat on fresh Creme and allow it to remain as long as it is convenient. It fills out wrinkles and keeps the flesh youthfully smooth and firm. $1.90, $3.85, $5.75. 

• LAIT D'AMANDES a refreshing tonic cooling and slightly astringent which softens and whitens the skin. Spray it on the face and neck after cleansing the skin with Creme Anti Rides. It allays irritation and refines the texture of the complexion. $2.25, $4.50. 

• HUILE STIMULANT a splendid stimulus to a sluggish or aging skin apply it always inconjunction with Creme Anti-Rides. It sends the blood dancing to the surface cells and starts a vigorous free circulation correcting pallor looseness of skin and many blemishes which result from languid tissues. Especially good in winter when cold atrophies the skin cells. $5.75 

• ELIXIR MARIE EARL in antiseptic lotion which bleaches tan and freckles quickly and harmlessly and softens and smooths the skin. $7. 

• EMAIL 77 an exquisite liquid powder. Made of the finest imported French ingredients delicately perfumed. It is unrivalled as a beautifier for evening use and may he used with great effectiveness in the daytime also. Absolutely revents sunburn conceals tan an all blemishes. Waterproof does not rub. $8.75. 

• CREME DE MOELLE a rich fattenlng cream to develop the contours of neck and bust. A remarkable flesh builder It transforms a thin scrawny neck into one that is plump and white and youthful. Pat it on the skin after cleansing. To quicken the effectiveness leave some on the skin overnight. $2.90, $5.75. 

• BLANC GRAS. Finishing Paste, fragrant of bride's roses. Apply before powdering to make the skin white and of daintier texture. Protects; makes powder adhere perfectly. White or Rachel $3.75. A powder of superb quality. 

• PERFECTION POUDRE DE RlZ imparts a cool velvety look.Finest texture, spreads evenly, adheres well. Clair, Blanche Rachel $3.50. 

• FEUILLES DE ROSE, Liquid rouge , a natural youthful tint. Transparent, invisible, lasting. Light or Dark $1.75 $3.50. 

• COSMETIQUE LIQUIDE, Eye cosmetic , gives lashes and brows a dark, interesting color, shadows, deepens the eyes, nourishes brows and lashes $2.50. 

• LES GOUTTES MERVEILLEUSES, Eye Drops, an excellent eyewash; relieves irritations, clears the eyes of redness. Splendid after motoring. $2.45, $4.90

"Many, many women have the same inward grace the same subtleties of reliiieiiieiit which mark their social leaders.But with them this charm is both their instinct and their friends tell them this hidden in a diffidence while with the society leaders a poiseful confidence in perfect grooming sets the mind at ease and allows a constant emanation of the radiance from within. It has been the privilege and distinction of Marie Earle to bring this clear physical expression of inward grace to many leaders in the highest social circles of America. Her treatments for preserving the freshness and beauty of the skin have prolonged many a social reign."

"The diva, magnificent, dynamic, acclaimed by all the world. What makes her power? So many others just miss being great. With all the elements of success they still lack the spark that fires a personality with magnetism. They have not poise, assurance, confidence in their ability to charm. It is that which sets a woman apart from mediocrity. Marie Earle has helped many famous women to that final important detail of distinction. By grooming by subtle emphasis here and magical there. Marie Earle transforms shy graces into full charms makes mere wistful prettiness kindle to beauty. 

The Marie Earle Treatments preserve and the sweetness the smoothness and the shell like bloom of fresh young skin. Her Preparations answer every need of the most fastidious toilet. Every skin needs these important to keep it lovely."

"Marie Earle" written in the handwriting of Juanita Ebbsmith, a member of the original firm of Marie Earle, constitutes the ... Claims use since 1916 on bath salts, since 1922 on perfume, and since spring of 1901 on all balance of goods. "



Launched a range of fragrances, cosmetics, skincare, soap and bath tablets between 1920 and mid 1940's. In 1928, they acquired the Rallet Perfume Company. The company used Wheaton bottles for its perfumes. 

The bottles were produced at the TC Wheaton Glass Company of Millville, NJ (close to where I live). Wheaton was founded in 1888 and produced bottles for pharmaceutical use, but also for perfumers. By the 1930s, Wheaton was manufacturing bottles for quality perfume brands, both American and European such as Hattie Carnegie, Adrian, Prince Matchabelli, Liz Claiborne, Anne Klein and Shulton.

Some of the Marie Earle cosmetics and powders came in bakelite containers. Acquired by Coty, Inc in 1928.

Harper's Bazaar, 1930:

"Marie Earle is showing at her charming Salon the latest imports of the Rallet perfumes in green pin-seal boxes, with a new scent, "Maidou," added to the popular quartet.

The perfumes of Marie Earle:

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1923	Secret des Fleurs
1928	Rallet No. 1	(an aldehydic perfume)
1930	Maidou
1930	Arc de Triomphé
1930	Legion d'Honneur
1937	Roseraie
1940	Redbud
1940	Soufflé
1940	Ballerina	(a floral oriental perfume)
1942	Tropicolor
Tropic Flower Cologne

Marie Earle Bath soap in Jasmine
Marie Earle Compressed bath tablets for travellers in Pine, Nirvana, or Rose

Drug and Cosmetic Industry - Volume 46, 1940:

"MARIE EARLE Marie Earle has introduced a new eau de cologne which is called "Ballerina." Companion items include Ballerina face powder, lipstick, rouge, eye shadow and mascara."

Glass Packer, 1946:

"BALLERINA, a new and very feminine fragrance by Marie Earle, comes in a charming gift package which will appeal to young and old alike. The gold-troughed bottle with delicate glass stopper rests inside a white satin ballet slipper. And the light, lovely odor of the perfume will bring back memories of your favorite ballerina of Swan Lake and Les Sylphides. The box, white and gold with a gold lock."

Motion Picture, 1947:

"Marie Earle Ballerina, lilting, sophisticated. Comes tucked in dainty satin ballet slipper. $30 up."

The New Yorker, 1951:

"Marie Earle's Ballerina comes in bath oil, six tiny bottles of it strung together like Alpinists and stuffed inside a wand covered with frosty silver paper and a spiral of gold paper; $3."

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