The perfume Alchimie by Parfums Rochas was launched in October 1998. The late 1990s was a period characterized by a mix of technological opt...

Fleur d’Eau by Rochas was launched in 1996, a time marked by significant cultural and economic shifts. The mid-90s saw a surge in technologi...

In 1936, the year Audace by Rochas was launched, Europe was amidst a period of social and artistic upheaval. The interwar period, marked by ...

"Moustache" by Rochas, launched in 1948, emerged during a period when post-World War II masculinity was undergoing a redefinition...

Madame Rochas by Rochas: launched in 1960. Created by Guy Robert.

Mystere de Rochas: launched in 1978. Created by Nicolas Mamounas of IFF who used nearly 200 ingredients to complete the formula.

In 1947, the world was emerging from the shadows of World War II, and there was a palpable sense of renewal and glamour in the air. Marcel R...

After the Second World War, a new perfume was on the horizon. At the request of Marcel Rochas, Edmond Roudnitska created the perfume Femme....