Ciara by Revlon, introduced in 1973 under the "Ciara from Ultima II – Charles Revson" label, was more than just a fragrance; it was a statement. The name "Ciara" was a poetic tribute to Charles Revson himself, cleverly derived from the initials of his name (C.R.). This choice was part of a branding trend at Revlon, as another fragrance from the era, Cerissa, also played on Revson’s initials. Beyond its corporate significance, the name Ciara has roots in multiple languages. In Irish, it derives from Ciarán or Ciara, meaning "dark-haired" or "black," evoking an air of mystery and sensuality. Pronounced SEE-AHR’-AH, it carries a melodic, almost romantic quality that suggests elegance, warmth, and intrigue. The name conjures images of dusky evenings, candlelit rooms, and the refined allure of a woman who is both sophisticated and enigmatic.
The early 1970s marked a time of social transformation and cultural upheaval. The world was emerging from the bohemian spirit of the late 1960s, with the sexual revolution and women’s liberation movement redefining femininity and power. Fashion reflected this duality—fluid, romantic silhouettes were juxtaposed with sharp tailoring, and bold, glamorous evening wear was paired with natural, carefree hairstyles. The disco era was just around the corner, and sensuality was becoming more overt in fashion, film, and beauty. Fragrance followed suit, moving away from the crisp aldehydic florals of the 1950s and early 1960s, embracing richer, more opulent compositions. Ciara’s launch came at a time when amber-laden, oriental fragrances were gaining popularity, catering to women who wanted their scents to make a statement—intoxicating, warm, and unforgettable.
