The My Islands cologne collection debuted in 1967 as the feminine counterpart to the successful Nine Flags men’s cologne line. Produced by Colton and distributed in the UK by Gillette, this collection featured six distinct colognes, each named after a famous island: Stromboli, Majorca, Corfu, Barbados, Moorea, and Skye. The name My Islands was likely chosen to evoke a sense of personal connection and ownership, inviting wearers to experience the essence of these exotic locations as if they were their own private retreats. The phrase “My Islands” conjures images of sun-drenched shores, tranquil waters, and lush tropical landscapes, evoking emotions of escape, adventure, and indulgence. It suggests a deeply personal sensory journey—one where fragrance transports the wearer to distant destinations without ever leaving home.
The late 1960s was a period of social and cultural transformation, often referred to as the Swinging Sixties. It was an era defined by youth-driven movements, artistic experimentation, and a newfound emphasis on individuality and self-expression. In fashion, bold prints, mini skirts, and mod styles dominated, while a bohemian, jet-set aesthetic also took hold, reflecting the growing accessibility of international travel. The post-war economic boom had made exotic vacations more attainable, and a fascination with global destinations flourished. The influence of travel on perfumery was evident, with fragrances increasingly drawing inspiration from far-off places. Perfume marketing embraced escapism, offering scents that symbolized adventure and glamour.
For women of this time, My Islands would have represented both fantasy and sophistication. Those who had the means to travel could associate the scents with personal experiences, while others could indulge in the dream of distant shores through fragrance alone. The idea of wearing a scent imported from an island like Moorea or Majorca added an air of mystery and allure, aligning with the decade’s broader embrace of independence, exoticism, and sensuality.
"Something happens to a girl on an island; My Islands colognes by Colton."