L'Heure Attendue by Jean Patou: launched in 1946. Created by Henri Almeras as an homage to end of the Nazi occupation of Paris during World War II. Patou registered the perfume's name as early as 1940 in anticipation for the war to end. It was recommended to be worn by brunettes.
The New Yorker, 1949:
Mademoiselle, 1949:
Discontinued, date unknown. Still being sold in 1956.
The perfume was reformulated by Jean Kerleo and relaunched in 1984 as part of the exclusive Ma Collection, reissued scents from Patou's catalog of discontinued perfumes as well as some new editions. This version was also discontinued.
So what does it smell like? It is classified as a floral chypre fragrance for women.
Available as:
L'Heure Attendue was reformulated by Thomas Fontaine and relaunched in 2014 as part of the Collection Heritage, a line of reformulated and relaunched Jean Patou classic fragrances.
So what does it smell like? This version is described as an Oriental Spicy fragrance for women.
Cue, 1948:
"Jean Patou has created his first new fragrance in twelve years. It's called "L'Heure Attendue" and, judging by its odor, this must, indeed, be the hour everybody has been waiting for ($12.50 for one-half ounce to $35 for two ounces )."
The New Yorker, 1949:
"Patou's floral L'Heure Attendue, new last year, is another wide-awake scent (we doubt that it will ever supersede the softer Moment Supreme."
Mademoiselle, 1949:
"Patou's new, momentous L'Heure Attendue, $12.50 a half ounce."
L'Heure Attendue was available in parfum and parfum-cologne (eau de cologne) .
So what does it smell like? It is described as a chypre perfume with notes of white flowers and a warm sandalwood base.
Fragrance Composition:
So what does it smell like? It is described as a chypre perfume with notes of white flowers and a warm sandalwood base.
- Top notes: aldehydes, lily of the valley, geranium, lilac
- Heart notes: narcissus, ylang ylang, Grasse jasmine, rose, opoponax, carnation
- Base notes: Mysore sandalwood, oakmoss, vanilla, patchouli, galbanum, peru balsam, benzoin, musk, costus, ambergris
Bottles:
Fate of the Fragrance:
Discontinued, date unknown. Still being sold in 1956.
The perfume was reformulated by Jean Kerleo and relaunched in 1984 as part of the exclusive Ma Collection, reissued scents from Patou's catalog of discontinued perfumes as well as some new editions. This version was also discontinued.
So what does it smell like? It is classified as a floral chypre fragrance for women.
- Top notes: aldehydes, lily of the valley, geranium, lilac
- Middle notes: ylang-ylang, jasmine, rose, opopanax
- Base notes: Mysore sandalwood, vanilla, patchouli, amber
Available as:
- 1 oz Parfum
- 2.5 oz Eau de Toilette Splash
- 1.7 oz Eau de Toilette Spray
- 0.20 oz Eau d Toilette Splash Mini Bottle
2014 Version:
So what does it smell like? This version is described as an Oriental Spicy fragrance for women.
- Top notes: geranium, lilac, woodland lily
- Middle notes: jasmine, rose, natural gum, ylang-ylang
- Base notes: myrtle, vanilla, patchouli, sandalwood
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