Mink and Pearls by Jovan c1968

Mink & Pearls by Jovan, launched in 1968, was a fragrance that evoked luxury, sophistication, and a hint of the provocative. The name itself, Mink & Pearls, immediately conjures images of old-world opulence and the glamour of high society. Mink, associated with luxurious fur, and pearls, symbolizing refinement and timeless elegance, represent the allure of wealth and status. Together, they evoke a sense of indulgence and exclusivity. In a world where luxury often came with high costs, Jovan’s choice to offer this fragrance under the banner of “luxury beyond expectation” promised a taste of opulence without the need for fur coats or expensive jewels.

The phrase “Luxury beyond expectation...without furs, without jewels, you could be in Mink & Pearls” speaks to the democratization of luxury that became increasingly popular in the 1960s. Women no longer needed to be heiresses or wealthy socialites to experience a touch of luxury; this fragrance allowed them to feel glamorous, seductive, and elegant on their own terms. In the context of the 1960s, a decade marked by social change, the rise of feminism, and shifting fashion trends, Mink & Pearls resonated with the modern woman who was redefining her role in society. The 1960s saw the rise of more youthful, daring styles, with women embracing both power and sensuality. Fashion was eclectic, embracing both youthful exuberance and luxurious sophistication. Designers like Yves Saint Laurent and Coco Chanel were at the forefront of defining these new ideals, mixing classic elegance with modern boldness.

Mink & Pearls aligned with this spirit, offering a fragrance that balanced both the refined and the untamed. The perfume’s floral mossy animalic chypre composition embodied this duality. It opened with a dry, fresh top, which felt crisp and sophisticated, evoking the sharpness of high society's polished exterior. As the fragrance settled, its narcotic floral heart, dominated by tuberose, took center stage. Tuberose is known for its intoxicating, almost heady quality, giving the perfume a seductive allure, while the base notes of warm woods and moss provided a grounding, earthy sensuality. This complex and evolving structure reflected the changing nature of women’s roles in society during the period and the individualistic identities they were crafting.

In 1972, Bernard Mitchell, the president of Jovan, shared the story behind the creation of Mink & Pearls, a line that would revolutionize luxury bath products. According to Mitchell, the inspiration for the innovative product came from an unlikely source—a mink rancher in Wisconsin. During the pelting season, the rancher noticed something remarkable: the hands of his workers became unusually soft and smooth from the constant contact with mink pelts. Intrigued by this observation, Mitchell began to investigate further and discovered that mink oil, extracted from the pelts, was an extraordinary emollient, renowned for its ability to deeply moisturize and nourish the skin.

Recognizing the potential of mink oil as a key ingredient in skincare, Mitchell decided to develop a bath oil that would harness its benefits. But he wanted to do more than just create an ordinary product—he wanted to convey luxury, something that would appeal to consumers seeking a truly indulgent experience. In his quest to capture the essence of opulence, he hit upon the idea of encapsulating the mink oil in pearl-shaped capsules. The pearl capsule, with its lustrous finish and association with wealth and elegance, seemed like the perfect vehicle to deliver the mink oil, evoking the idea of luxury beyond expectation.

The pearly capsules were not just a packaging choice; they were a statement of sophistication and refinement. Each capsule, resembling a precious pearl, was designed to be dropped into a bath, where it would dissolve and release the rich, moisturizing properties of mink oil, creating an experience of pure indulgence. This innovative packaging was a key factor in setting the Mink & Pearls line apart from other products on the market, as it elevated the concept of a bath oil into a sensory journey that combined beauty, luxury, and self-care. The thoughtful decision to connect mink oil with the symbolism of pearls reflected Mitchell's keen understanding of how to combine practicality with elegance, positioning Mink & Pearls as a coveted luxury product for those seeking a pampering experience unlike any other.

Jovan’s decision to include mink oil in the composition, alongside other luxurious ingredients, like tuberose, rose, and jasmine, added depth and richness to the scent. "You could wear it for a thousand nights and never repeat the same emotions." The idea that the fragrance would change with the wearer’s chemistry to create a unique scent profile was an innovative approach, further enhancing the sense of individuality and personal luxury. It was a fragrance designed not just to be worn but to interact with the wearer, becoming a part of them, much like a piece of fine jewelry or a couture dress.

In the context of the 1960s perfume landscape, Mink & Pearls stood out as a unique offering. While many perfumes of the era were florals or aldehydic blends, this fragrance’s use of animalic notes and its emphasis on a modern floral with a rich, mossy, and woody base made it distinct. The luxurious and evocative name set it apart from other mainstream fragrances of the time, which often focused on lighter, more innocent floral compositions. It was a scent for the bold, the confident, and those who wanted to feel like they were wrapped in the finest things in life, even if they weren’t.

The inspiration behind Mink & Pearls—luxury, sensuality, and exclusivity—was a perfect fit for the 1960s ethos, a time when women were seeking more freedom, self-expression, and empowerment. The perfume captured the spirit of the times, offering a fragrance that made women feel special and unique, as though they were draped in the finest materials, even if only through the scent that enveloped them.

Fragrance Composition:

So what does it smell like? Mink and Pearls by Jovan is classified as a floral mossy animalic chypre fragrance for women. It was a beautiful modern floral blend of over 140 exquisite perfume oils, starting with a dry, fresh top, followed by a narcotic floral heart, based on a warm, woody, mossy base.

• Top notes: aldehydes, Sicilian lemon, Portuguese orange, Calabrian bergamot, Egyptian hyacinth, Persian galbanum, Hungarian clary sage
• Middle notes: Grasse jasmine, Bulgarian rose, Peruvian heliotrope, Saigon cinnamon bark, Belgian angelica root, Spanish rosemary, Provencal lavender, Jamaican nutmeg, Jordanian bitter almond, French carnation, Indian tuberose, French narcissus, Dutch jonquil, Chinese gardenia
• Base notes: mink oil, Indonesian patchouli, Lebanese cedarwood, Somali myrrh, Tibetan musk, ambergris, Venezuelan tonka bean, leather, Canadian castoreum, Yugoslavian oakmoss, Mysore sandalwood

Scent Profile:

Mink and Pearls by Jovan is a beautifully complex floral mossy animalic chypre fragrance that opens with a crisp, dry top that sets the tone for its opulent and sophisticated character. The initial burst of aldehydes brings an airy, almost soapy freshness to the fragrance, evoking the sharp, clean scent of a morning breeze, with a touch of effervescence. Alongside this, the Sicilian lemon provides a bright, zesty note that carries a distinctive tartness, its sunny Italian origin lending it a depth of citrus that is crisp and refreshing—perfectly ripe yet not too sweet. The Portuguese orange adds a softer, rounder citrus note, slightly sweeter than the lemon, bringing a balanced, sun-kissed richness to the top. Calabrian bergamot, with its signature blend of bitterness and sweetness, adds complexity and warmth to the opening, its smooth, aromatic qualities slowly unfolding to reveal its distinct, almost spicy citrus zest.

Egyptian hyacinth enters the mix next, offering a delicate floral note that is both fresh and green, evoking the image of a garden blooming after rain. The richness of Persian galbanum adds an herbal, slightly resinous quality, with its earthy bitterness adding an intriguing depth to the composition. The Hungarian clary sage introduces a dry, herbaceous warmth, with a slightly musky, green aroma that evokes the scent of fresh herbs in the breeze—a grounding, almost intoxicating note that hints at the fragrance's forthcoming complexity.

As the fragrance develops, the heart reveals a narcotic, floral bouquet, where the richness of Grasse jasmine takes center stage. Known for its opulence and intoxicating sweetness, the jasmine is deep, sensual, and lush, enveloping the senses in its heady, creamy floral essence. The Bulgarian rose, a precious ingredient cultivated in the famed Rose Valley, adds a soft, velvety floral note that is both tender and rich, exuding a romance and femininity that is deeply emotional. Peruvian heliotrope lends a slightly sweet, almond-like fragrance, with a soft, powdery quality that complements the floral notes, giving the heart a warm, almost edible sweetness.

Saigon cinnamon bark contributes a subtle spicy warmth, its rich, woody, and slightly sweet nature adding an unexpected complexity. The Belgian angelica root offers a slightly woody, earthy character, grounding the floral heart with its green, rooty essence. Spanish rosemary brings a clean, herbal freshness, its sharpness cutting through the flowers and adding a sense of clarity and brightness. Provencal lavender, with its soft, soothing, floral green notes, creates an herbaceous lift, evoking the Mediterranean fields where the flowers sway in the breeze. Jamaican nutmeg introduces a touch of warmth and spice, while Jordanian bitter almond imparts a bitter, slightly sweet note that adds intrigue to the blend. 

French carnation brings a spicy floral note with a touch of clove-like warmth, adding a vintage sophistication to the heart. Indian tuberose, with its intoxicating, creamy floral scent, contributes a deep, heady note, evoking a lush, exotic allure. French narcissus and Dutch jonquil add nuances of green, floral freshness, with narcissus bringing a soft, honeyed floral note, while jonquil adds an elegant, light sweetness. Chinese gardenia completes the bouquet with its creamy, white floral aroma, which carries a lush, tropical vibe, enveloping the entire heart with a sense of grace.

The base of Mink and Pearls is where the fragrance truly begins to show its animalic and earthy character. Mink oil, sourced from the fur of the mink, is the fragrance’s signature ingredient. It introduces a rich, slightly leathery, musky depth that imparts an almost tactile quality—smooth, warm, and luxurious. The Indonesian patchouli offers its earthy, woody, and slightly sweet scent, grounding the base with its distinct aroma of damp earth and dark wood. 

Lebanese cedarwood introduces a dry, resinous woodiness, its sharp, almost balsamic nature adding to the fragrance’s sophistication and structure. Somali myrrh adds a deep, smoky resinous note, its aromatic bitterness evoking ancient temples and sacred rituals, while Tibetan musk brings an animalic sensuality to the base, with a warm, musky depth that lingers on the skin. Ambergris, the rarest and most luxurious ingredient, offers a warm, salty, sweet, and woody note, creating an exotic aura that adds richness and complexity. Venezuelan tonka bean, with its sweet, creamy, and slightly nutty qualities, softens the base, creating a smooth, inviting warmth. Leather introduces a raw, almost primal richness, evoking the scent of fine, supple hides. 

Canadian castoreum, an animalic note derived from beaver glands, adds a distinctive musky, leathery, and slightly sweet quality that deepens the fragrance with a raw sensuality. Yugoslavian oakmoss, a quintessential ingredient in chypre fragrances, offers its signature green, mossy, earthy aroma, creating an unmistakable sense of the forest floor, wet and damp, its richness both grounding and enlivening. Finally, Mysore sandalwood, known for its creamy, woody, and slightly milky fragrance, adds a calming, velvety depth to the base, softening and balancing the powerful animalic notes, with its smooth, long-lasting aroma.

Together, these ingredients form a fragrance that is both sophisticated and sensual, a complex blend that evolves with time. Mink and Pearls is a statement of luxury, a modern chypre that fuses delicate florals, rich resins, animalic depths, and earthy woods to create a fragrance that is both elegant and alluring, intimate and unforgettable.

Product Line:

In 1968, designer Henry Robertz, of the firm Henry Robertz Design, was responsible for creating the elegant and distinctive packaging used for Mink & Pearls. His design approach reflected the luxurious and sophisticated image that Jovan sought to convey with the fragrance line.

Robertz’s packaging concept combined modern aesthetics with opulent detailing, ensuring that Mink & Pearls stood out among other beauty products of its time. The containers featured intricate filigree elements, giving them a boutique-like, ornamental appearance that was both decorative and functional. This design was consistently applied across multiple products in the line, from the Mink & Pearls Bath Oil Pearls to the dusting powder and fragrance candle, creating a cohesive and instantly recognizable brand identity.

The attention to detail extended beyond just the visual appeal. The textured surfaces, metallic accents, and delicate translucency of the packaging materials added a tactile luxury to the experience of using Mink & Pearls. The clear lucite and gold-toned metal finishes gave the packaging a timeless quality, ensuring that the products looked as exquisite on a vanity as they felt on the skin.

Henry Robertz’s work for Mink & Pearls was an example of how thoughtful packaging design could elevate a fragrance line, transforming it into an aspirational beauty product. His contribution helped establish the brand’s reputation for elegance, indulgence, and modern glamour, making Mink & Pearls not just a scent, but an experience.

Bath Oil Beads:

When Jovan's Mink & Pearls made its debut in 1968, it did so with a unique and luxurious twist, bypassing the typical perfume presentation in favor of something entirely new: a Beads of Bath Oil. This innovative product featured what looked like nine-millimeter pearls, each crafted to resemble rich, oriental pearls in their lustrous beauty. These pearls, nestled in a gold and crystal-look lucite jewel box, held a precious cache of perfume-infused mink oil, a deeply emollient and skin-softening substance. The gelatin-based pearl capsules were designed to be added to a bath, with the suggestion to toss about 15 of them in to experience the luxury of a royal bath. The result was a fragrant, moisturizing experience that enveloped the skin in silky softness.

Mink oil, an ingredient closely related to lanolin, offered a natural and non-mineral oil that was easily absorbed by the skin, leaving it smooth and hydrated. Since refined mink oil itself is odorless, Jovan created an original fragrance to complement its luxurious properties. This combination of mink oil and perfume was a masterful blend, with the fragrance crafted like a symphony, each note chosen and woven together with the precision of a harpist playing a chord. The fragrance was a modern floral blend, dominated by the classic romantic notes of rose and jasmine, which created a soft, elegant, and timeless bouquet.

In 1969, the Mink & Pearls Beads of Bath Oil was available in various packaging options, each adding a touch of glamour. A set of 200 pearls in a crystal-look lucite case was priced at $5.00, while 500 pearls in a larger crystal-look case could be purchased for $10.00. For those seeking even more luxury, a boutique container of 500 pearls in a gold tone filigree, crystal-like lucite case retailed for $12.50. Each version was designed to evoke the feeling of indulgence, bringing a sense of royal pampering into everyday life, and cementing Mink & Pearls as a fragrance line ahead of its time. In 1973, a refill of 200 pearls cost $5, a refill of the 500 pearls cost $10. In 1976, a box of 35 pearls were available for $1.75, but in 1978, they were marked down to just 49 cents.

The small container in metal stand holding 200 pearls has a total height of 2.95 inches, with the plastic container itself measuring 1.38 inches in height. Its width, or diameter, extends to 3.15 inches, providing a compact yet functional size.  The large container in metal stand holding 500 pearls stands slightly taller, with a total height of 3.15 inches. The plastic container portion measures 1.69 inches in height, allowing for a bit more capacity. Its width, or diameter, is 4.13 inches, offering a broader surface area.  

Bath Oil Liquid:

In 1969, Jovan introduced another luxurious option in its Mink & Pearls collection: Essence of Mink Oil. This "lightly perfumed" bath oil was presented as a golden liquid, designed to provide an indulgent bathing experience while delivering the signature benefits of mink oil. Available in two convenient sizes, a 1 oz bottle retailing for $2 and a 4 oz bottle priced at $4, the Essence of Mink Oil offered a more accessible way to enjoy the benefits of this emollient-rich formula.

The bath oil was a luxurious alternative to the Beads of Bath Oil capsules, which also contained mink oil. While the capsules were packaged as individual pearls, bursting with fragrance and mink oil, the Essence of Mink Oil in its liquid form offered the same nourishing benefits. Mink oil, known for its moisturizing properties, was readily absorbed into the skin, softening and hydrating it with a silky finish. In its lightly perfumed form, the oil imparted a subtle fragrance to the skin, enhancing the bathing ritual with an extra touch of luxury. It was the perfect way to envelop the body in the same warmth and elegance found in the Mink & Pearls fragrance line, making it an essential part of the Jovan collection for those who desired both indulgence and functionality in their personal care.

Perfume:

In 1970, Jovan expanded its Mink & Pearls line to include a perfume (parfum), offering customers a new way to experience its luxurious scent. The perfume was available in three sizes: a 0.25 oz bottle retailing for $9, a 0.5 oz bottle priced at $17.50, and a larger 1 oz bottle at $30. Each bottle came in a pressed glass flacon designed to resemble a cut-crystal Waterford decanter, exuding a sense of opulence and sophistication. The flacons were fitted with rayed lucite caps that added a modern, geometric flair to the elegant design, reinforcing the luxurious feel of the fragrance.

To further enhance the experience, each perfume bottle was equipped with its own atomizer, a choice made by Jovan's fragrance experts who believed that an atomizer was the best method for applying perfume, allowing for a fine mist that spread evenly across the skin. In addition to the standard bottles, Jovan also offered a refillable gold-tone atomizer, designed specifically for carrying in a purse. This atomizer featured a natural spray top and could hold a quarter-ounce of perfume. To make it even more appealing, the atomizer came housed in a velvet-covered jewel-box case, adding an extra layer of luxury and making it the perfect accessory for those who wanted to carry a touch of Mink & Pearls with them at all times. This refillable atomizer retailed for $12.50 in 1970, offering a blend of practicality and indulgence for those looking to enjoy their fragrance on the go.

 

Eau de Toilette:

In 1970, Jovan Mink & Pearls expanded its fragrance offerings with the introduction of a lighter eau de toilette, providing an alternative for those who desired a more subtle application of the luxurious scent. The eau de toilette was available in several elegant formats, each catering to different preferences for fragrance intensity and convenience.

One of the standout offerings was the "Mini Squirt", a 0.25 oz purse spray that was both practical and artistic. The atomizer was uniquely designed, featuring a classical art motif that was fired in ceramic, adding an element of sophistication and timeless beauty to the product. Priced at $5, this compact version was perfect for on-the-go fragrance lovers, allowing them to enjoy the Mink & Pearls scent in a portable form.

For those who preferred a larger option, Jovan also offered a 2 oz Natural Spray, housed in the same cut-crystal styled bottle that had become synonymous with the Mink & Pearls line. This bottle, priced at $6.50, combined functionality with a touch of glamour, giving customers a generous amount of fragrance in a beautifully designed container. Both the Mini Squirt and 2 oz Natural Spray provided a versatile way to enjoy the fragrance, whether for daily use or as a refined addition to one's fragrance collection. Together, these offerings contributed to Jovan’s reputation for delivering luxury in accessible forms, appealing to a wide range of consumers seeking to indulge in the Mink & Pearls experience.

Eau de Cologne:

In 1970, Jovan further expanded the Mink & Pearls collection with the introduction of splash and spray versions of Eau de Cologne, offering fragrance enthusiasts a more casual and refreshing way to enjoy the luxurious scent. These versions were presented in the same signature cut-crystal styled flacons that had become synonymous with the Mink & Pearls line, maintaining a sense of elegance and sophistication while catering to those who preferred a lighter, more subtle fragrance experience.

The 2 oz splash version in the cut-crystal styled decanter bottle with lucite cap, priced at $3.50, provided an affordable option for those who enjoyed the Eau de Cologne in a simple, direct application. The 2 oz splash bottle stands 6.5” tall. The 4 oz splash bottle stands 7.5" tall. The splash bottle allowed for generous pours, making it ideal for casual use and ideal for refreshing oneself throughout the day. For those who sought a bit more convenience, the 2 oz spray version, priced at $4.50, offered a delicate mist of fragrance, giving a light and even distribution with each spritz.

Additionally, Jovan offered a 4 oz spray version, priced at $7, giving customers a more generous amount of the beloved scent in the same sleek, cut-crystal design. The larger spray was perfect for those who wanted to keep a bottle at home or in the office, ensuring a consistent and refreshing fragrance experience. Together, these Eau de Cologne offerings allowed Mink & Pearls fans to enjoy the signature fragrance in different forms, all while retaining the luxurious packaging that helped to elevate the product and its appeal.

In 1977, the 7/8 oz Cologne Concentrate Spray Mist was offered.

Packettes & Towelettes:

In the late 1960s and early 1970s, Jovan introduced a number of innovative packaging and application methods that set the brand apart in the crowded fragrance market. One such development was the hermetically sealed foil packettes, each containing tiny cotton squares fully saturated with perfume, offering a convenient and portable solution for fragrance application. Designed for single-use, these packettes were compact enough to slip easily into a purse or travel bag, making them ideal for women on the go. Each packet held enough scent for a single application, perfect for dabbing on pulse points to freshen up during the day. After use, the packet could also serve as a tiny purse sachet, gently releasing the fragrance as it remained sealed, ensuring a delicate, long-lasting effect. A pack of 48 packettes was priced at $5, making this product both practical and affordable.

Another pioneering product introduced by Jovan was the eau de cologne towelettes—disposable paper wipes infused with the refreshing scent of Mink & Pearls. Packaged in a convenient, easy-to-carry form, the towelettes provided an on-the-go way to freshen up throughout the day. Each pack contained 24 towelettes, and at a retail price of $3.50, they were an affordable option for anyone who wanted to carry the luxury of Mink & Pearls in their bag without the hassle of a traditional spray bottle. These towelettes were not just for fragrance; they also served as a gentle refreshment, offering a cool, soothing feeling in addition to the crisp, floral scent. Ideal for travel or busy daily routines, these innovations reflected Jovan’s commitment to making luxury fragrances both accessible and practical for modern women.

Dusting Powder:

In 1970, Jovan expanded the Mink & Pearls line with the introduction of a lightly perfumed dusting powder, packaged in an elegant filigreed lucite boutique container that mirrored the luxurious presentation of the Mink Oil pearls. The container, with its intricate filigree detailing, was designed to evoke the opulence of the era while remaining practical and sophisticated. The low domed lucite lid added to the refined appearance of the container, while the soft, fluffy lambswool powder puff with a delicate brown satin ribbon handle gave the product an extra touch of glamour and functionality. The container measures approx. 4.5" tall X 4" diameter.

The extra-fine, velvet textured dusting powder, infused with the signature Mink & Pearls fragrance, offered a subtle, fragrant veil to the skin, leaving it soft and lightly scented. At 5 ounces, it was generously sized for daily use, and its delicate scent provided a luxurious, understated way to wear Mink & Pearls. The powder could be used after a bath or shower, enhancing the fragrance experience while pampering the skin with its silky texture. Retailing for $7.50, the powder not only offered a way to layer the scent but also embodied the essence of luxury, with its refined packaging and indulgent feel. The attention to detail in both design and scent reflected Jovan’s commitment to offering a complete fragrance experience that extended beyond perfume itself, creating an aura of luxury and elegance in everyday life. In 1977, the 5 oz dusting powder refill was offered for $5.00. Please note that the original Mink & Pearls dusting powder came with a tan lambswool puff, later examples, mostly from the late 1970s and into the 1980s used a bright white lambswool puff.

Beauty Soap:

In 1970, Jovan introduced the 3.25 oz golden amber-colored Mink Oil beauty soap, priced at $1.25, as a part of the Mink & Pearls line. The soap's luxurious amber hue gave it an almost regal appearance, reflecting the elegance of the Mink & Pearls collection. Its translucent, golden glow was a visual cue to the soap’s rich formula, designed to not only cleanse but to deeply moisturize the skin.

The soap’s formula, patent applied for, was specially crafted to incorporate the nurturing benefits of mink oil, known for its superior emollient properties. Mink oil, a highly prized ingredient, closely resembles the skin's natural oils and is easily absorbed, leaving the skin feeling soft and nourished. Additionally, the soap contained an abundance of glycerin, a humectant that further helped to hydrate and lock moisture into the skin, preventing dryness and leaving a silky-smooth finish. The gentle lather of the soap thoroughly cleansed the skin without stripping it of its natural moisture, creating a soothing and luxurious experience during every use.

Retailing for a modest $1.25, this soap became an essential part of the Mink & Pearls regimen, offering a daily indulgence that combined functionality with an air of elegance. The inclusion of mink oil in the beauty soap was a hallmark of the product’s luxurious appeal, making it a coveted addition to any skincare routine. Whether used in the morning to start the day or as part of an evening ritual, this beauty soap provided an elevated, aromatic experience that complemented the Mink & Pearls fragrance collection beautifully.

Bubble Shower:

In 1971, Jovan expanded the Mink & Pearls line with the introduction of the Mink & Pearls Bubble Shower Lotion, a luxurious new bath product designed to elevate the bathing experience. The 6 oz bottle, with its sleek, stand-up design, was infused with the same mink oil that had become a signature of the Mink & Pearls collection. Priced at $5, the bottle itself exuded an air of sophistication, with its pearly sheen mirroring the soft glow of the pearls that inspired the entire line.

To use the Bubble Shower Lotion, you were instructed to pour just a few drops of the lotion into the slot of its accompanying silky sponge and gently squeeze. The result was an enchanting cascade of bubbles, each one infused with the essence of mink oil. The formula worked to soften and moisturize the skin, leaving it feeling smooth and pampered with every wash. The mink oil was key to the product’s luxurious feel, its rich emollient properties penetrating the skin to provide lasting hydration. The light, elegant fragrance of Mink & Pearls was delicately embedded in the lotion, allowing the user to enjoy a gentle, lingering scent that was both soothing and sophisticated.

The silky sponge, with its soft texture, was not just a functional tool, but part of the indulgent experience that Jovan had carefully crafted. It was designed to create billions of bubbles that enveloped the body in a foamy, silky lather, making the bath feel like an indulgence fit for royalty. The Mink & Pearls Bubble Shower Lotion became an essential part of the daily beauty regimen, allowing users to immerse themselves in luxury while softening their skin with the nourishing properties of mink oil. The product's unique combination of emollient richness and the light, floral scent of Mink & Pearls helped to make it a standout in Jovan’s expanding fragrance and skincare line. Bubble Shower was available in 2 oz bottles with sponge for $2.00 and the 6 oz bottle with sponge for $5.00.

Shampoo & Conditioner:

In 1972, Jovan expanded the Mink & Pearls line adding Mink Oil Shampoo & Conditioner all in one,  8 oz bottles which retailed for $3.50 each.

 

Solid Perfume:

Launched in 1975, Mink & Pearls expanded its luxurious product line with the introduction of a solid perfume presented in an elegant gold-tone compact. The compact's refined design featured white enamel on the lid, adding a touch of elegance and sophistication to the packaging. The compact was crafted to hold 1/5 oz of concentrated solid perfume, offering a more portable and intimate way to enjoy the fragrance.

Measuring 1.5 x 1.25 inches, the compact was small enough to fit easily into a purse or pocket, making it a convenient and stylish accessory for women on the go. The gold-tone finish lent the compact a rich, opulent feel, while the white enamel lid added a bright contrast, giving it a timeless and chic appearance. The compact was not only functional but also served as a statement piece, embodying the luxury and glamour that Mink & Pearls had come to represent.

The solid perfume inside was designed to be applied directly to the skin, offering a subtle yet long-lasting scent. The concentrated formula allowed the fragrance to linger longer than its liquid counterparts, making it ideal for those who preferred a more intense, personal experience with their fragrance. This Mink & Pearls solid perfume compact quickly became a favorite for fragrance lovers who appreciated both the beauty of its presentation and the quality of its scent, adding another layer of luxury to the Mink & Pearls brand.

Fragranced Candle:

In 1972, Jovan expanded its Mink & Pearls collection to include a Fragrance Candle, offering a softly scented, luxurious ambiance to complement the bath and body line. Housed in the brand’s signature “boutique” filigree holder, the candle originally retailed for $8.50. The elegant metal filigree design matched the packaging of other Mink & Pearls products, such as the dusting powder and bath oil pearls, creating a cohesive and sophisticated presentation.

For those who wished to repurchase the candle without the ornate holder, Jovan offered refills for $5.00. These came in a plain cardboard box and were designed to be placed into the original filigree holder. The clear glass container holding the candle measured 4 1/8 inches tall with a 3.25-inch diameter, providing a substantial presence that was both decorative and functional.

By 1979, the price of the candle had been reduced to $4.99, making it a more accessible indulgence for customers. The candle was designed to provide an extended fifty hours of burn time, allowing its delicate Mink & Pearls fragrance to subtly perfume the air over multiple uses. This addition to the Mink & Pearls line reinforced Jovan’s commitment to offering a full sensory experience, allowing customers to envelop themselves in the luxurious essence of mink oil-infused products, from personal care to home fragrance.

 

Afterbath Splash:

Introduced in 1978, the Mink & Pearls Cologne/Afterbath Splash offered a light and refreshing way to experience the luxurious scent of Mink & Pearls. Packaged in an 8 oz plastic bottle, this body tonic was designed to be splashed on generously after a bath or shower, providing an invigorating cooling effect while lightly scenting the skin. It served as a multi-purpose fragrance product, functioning both as a cologne and an afterbath splash for a revitalizing pick-me-up throughout the day.

The formula featured SD-alcohol 39-C as its primary ingredient, ensuring a quick-drying, refreshing sensation upon application. Water helped dilute the alcohol to create a comfortable skin feel, while the signature Mink & Pearls fragrance infused the splash with its distinctive scent profile, making it a subtle yet long-lasting addition to the wearer’s routine. To help protect against UV light degradation, the formulation included benzophenone-2, a common sunscreen agent that stabilized the fragrance and prevented discoloration. The splash was also tinted with FD&C Yellow No. 6, lending it a warm golden hue that visually complemented the luxurious branding of the Mink & Pearls collection.

Retailing for $4.00, the Mink & Pearls Cologne/Afterbath Splash provided an affordable yet indulgent way to enjoy the opulence of Mink & Pearls, making it a versatile and refreshing addition to any beauty regimen. Whether used as a post-bath luxury or a light daytime fragrance, this product captured the elegant and sophisticated essence of Jovan’s Mink & Pearls line.

Hand And Body Moisturizing Lotion:

In 1978, Jovan expanded its Mink & Pearls line with the introduction of a Hand and Body Moisturizing Lotion, packaged in an 8 oz plastic bottle and retailing for $3.00. This lotion was designed to be a luxuriously creamy and rich formula, ideal for smoothing over the entire body. Lightly scented with the signature Mink & Pearls fragrance, it provided a silky, non-greasy moisturizing experience that left the skin feeling soft and hydrated.

The formulation featured several key ingredients known for their moisturizing and conditioning properties. Water served as the base, ensuring hydration, while mineral oil acted as an emollient, creating a barrier to prevent moisture loss. Lanolin alcohol, derived from wool, was included for its deep moisturizing effects. Emulsifiers like glyceryl stearate and PEG-100 stearate helped blend the oil and water components, ensuring a smooth and stable consistency. Additional fatty alcohols such as oleyl alcohol and cetyl alcohol contributed to the lotion’s rich texture, helping to soften and condition the skin.

To maintain the product’s integrity and usability, a combination of preservatives and stabilizers was included. Triethanolamine and carbomer-941 ensured the lotion maintained a desirable texture and pH balance. Methylparaben and propylparaben acted as preservatives, preventing microbial growth and extending shelf life, while imidazolidinyl urea provided additional antimicrobial protection. Benzophenone-9, a UV absorber, was incorporated to protect the formula from light-induced degradation, and tetrasodium EDTA functioned as a chelating agent, enhancing the effectiveness of the preservatives. To achieve the lotion’s distinctive color, FD&C Yellow No. 5 and FD&C Yellow No. 6 were used as cosmetic dyes.

As of February 2025, some of these ingredients have been subject to increasing regulatory scrutiny. In particular, methylparaben and propylparaben have raised concerns due to potential links to hormonal disruption and other health risks. In response, regulatory bodies in some regions have moved to restrict or ban their use in cosmetics. For example, California’s Toxic-Free Cosmetics Act, effective January 1, 2025, prohibits the use of 24 specific chemicals in cosmetics, aligning with European Union safety standards. While the act does not explicitly list every banned substance, it reflects a broader global shift toward stricter cosmetic regulations aimed at ensuring consumer safety.

Given the evolving landscape of cosmetic safety regulations, manufacturers and consumers alike are encouraged to stay informed about ingredient bans and restrictions. As scientific research continues to uncover potential health risks associated with certain cosmetic compounds, brands may need to reformulate their products to comply with changing laws and consumer expectations.

Bubble Bath:

The Mink & Pearls Bubble Bath was introduced in 1978. Contained inside of an 8 oz plastic bottle, it retailed for $3.00.

Oil of Mink Beauty Lotion:

Jovan's Oil of Mink was an innovative skin care lotion designed to provide an all-in-one solution for moisturizing, beautifying, and protecting the skin. Launched in the late 1970s, it was marketed as a luxurious and effective anti-aging treatment that addressed the skin's most pressing concerns—particularly the harmful effects of ultraviolet radiation. The formula was unique in its combination of natural mink oil and PABA sunscreen, which not only helped to moisturize but also protected the skin from the aging effects of the sun’s rays. The presence of PABA, a well-known UV filter, made this lotion especially beneficial for daily use, ensuring that the skin was not only nourished but also shielded from sun damage.

The lightweight, non-greasy formula of Oil of Mink was designed to be easily absorbed by the skin, leaving it feeling soft, velvety-smooth, and with a subtle, radiant glow. This meant that the lotion could be used both day and night, offering a versatile skincare option. As a nighttime beauty lotion, it worked while the user slept, replenishing vital moisture and helping to smooth away signs of aging. By day, it served as an excellent make-up base, providing a smooth, hydrated surface that made makeup application easier and more flawless. Its luxurious yet non-greasy texture made it suitable for all skin types, including those with oily or combination skin.

The product was meant to be applied generously to the face, neck, and décolleté, areas that are particularly susceptible to sun damage and visible signs of aging. Oil of Mink was not just about moisturizing; it was about restoring and protecting, giving skin a healthy, youthful radiance that could be appreciated both immediately and over time. In 1978, the 4 oz bottle was priced at $4.00, making this innovative skincare product accessible to a wide audience while providing them with a luxurious solution to daily skincare concerns. The inclusion of mink oil in a beauty lotion—along with its promises of anti-aging benefits and sun protection—set Jovan's Oil of Mink apart as a forward-thinking and highly effective addition to the world of skincare. The product was still being sold in 1989.

 

Fate of the Fragrance:

Introduced in 1968, Mink & Pearls quickly became a highly successful and recognizable fragrance. Its unique formulation, infused with mink oil, set it apart as a luxurious and indulgent scent, appealing to those who desired both sophistication and skin-nourishing benefits. Over the years, the fragrance expanded into a full line of complementary products, including bath oils, dusting powders, lotions, soaps, and even scented candles, solidifying its place in the beauty market.

However, despite its popularity and devoted following, Mink & Pearls gradually faded from store shelves. By 1989, the once-iconic fragrance had been discontinued, leaving many loyal users searching for remaining bottles. Though no longer in production, Mink & Pearls continues to be a sought-after scent, with collectors and fragrance enthusiasts still reminiscing about its distinctive aroma and luxurious feel.

Mink oil was once a prized ingredient in perfumery and cosmetics, particularly for its rich emollient properties. Extracted from the fatty layer beneath the mink’s skin, it closely resembles human sebum, making it an effective moisturizer that penetrates deeply into the skin without feeling greasy. In the past, it was commonly used in high-end skincare products, lip balms, and even some fragrances to create a soft, luxurious texture.

Today, the use of mink oil in cosmetics and perfumery has significantly declined due to ethical concerns and the rise of plant-based and synthetic alternatives. While it is not officially banned in most countries, many brands have moved away from using it due to growing awareness of animal cruelty and the demand for cruelty-free and vegan products. Mink farming, which supplies the oil, has been heavily criticized for inhumane conditions, particularly as the animals are typically raised for their fur, with oil extraction being a byproduct.

In response to these concerns, many cosmetic and fragrance companies have opted for alternatives such as jojoba oil, squalane (from plant sources), and synthetic emollients, which mimic the effects of mink oil without the ethical implications. As a result, while mink oil may still be found in some niche or traditional products, it is largely avoided in modern beauty and fragrance formulations, with most consumers and brands preferring cruelty-free options.