Welcome!

Welcome to my unique perfume blog! Here, you'll find detailed, encyclopedic entries about perfumes and companies, complete with facts and photos for easy research. This site is not affiliated with any perfume companies; it's a reference source for collectors and enthusiasts who cherish classic fragrances. My goal is to highlight beloved, discontinued classics and show current brand owners the demand for their revival. Your input is invaluable! Please share why you liked a fragrance, describe its scent, the time period you wore it, any memorable occasions, or what it reminded you of. Did a relative wear it, or did you like the bottle design? Your stories might catch the attention of brand representatives. I regularly update posts with new information and corrections. Your contributions help keep my entries accurate and comprehensive. Please comment and share any additional information you have. Together, we can keep the legacy of classic perfumes alive!
Showing posts with label Alexandre Willk. Show all posts
Showing posts with label Alexandre Willk. Show all posts

Friday, January 3, 2014

Houpette Pli Retractable Powder Puffs

In this guide I will introduce you to the small world of the Houpette Pli, the unusual container with a retractable swansdown powder puff from France. The word "houpette" means "puff in French. and Pli means "fold".

c1934 ad


The pli was manufactured by Alexandre Willk. Their primary client was Molinard.

Plis can be found made up of celluloid, bakelite and galalith. The bottom unscrews for powder and is usually imprinted “Brevete Pli S.G.D.G. Made In France”.

The top unscrews and reveals a fluffy powder puff when the cylinder tube is pushed up. Attached to material encasing the outside of the puff are delicate wires that allow the goose down feathers to expand as they are passed through the tube. Powder can be expelled by unscrewing the cap on the base.

The Houpette Pli truly was a masterpiece of both functionality and craftsmanship. The attention to detail in its design, from the materials used to the intricate mechanism for dispensing powder, is impressive. It must have been a must-have accessory for anyone seeking elegance and convenience in their beauty routine. 


French trademarks:

  • Brevet or Brevete is French for "patent" or "patented." Remember, it is NOT the maker's name!
  • Cie or Compagnie means "company."
  • Déposé means "registered"
  • Modele Déposé means "registered design"
  • Marque Déposé means "trademark"
  • Marque de Fabrique means "trademark."
  • Décore a la main means "hand decorated."
  • Bté. SGDG is the abbreviation for Breveté Sans Garantie du Gouvernement which means "Patented Without State Guarantee."


photos from worthpoint


Molinard branded Pli, photos from worthpoint


Molinard branded Pli, photos from worthpoint


photo from worthpoint


Featured Post

Faking Perfume Bottles to Increase Their Value

The issue of adding "after market" accents to rather plain perfume bottles to increase their value is not new to the world o...