Parce Que by Roberto Capucci c1963

Parce Que! by Roberto Capucci, launched in 1963, carries a name that resonates with playful elegance and spontaneity. The phrase "Parce Que!" translates from French to "Because!" (pronounced as "par-suh kah"), evoking a sense of whimsy and joy. This phrase suggests a celebration of the simple pleasures in life, inviting wearers to embrace the moment and indulge in the fragrance without hesitation. The name conjures images of vibrant gardens, sun-drenched days, and carefree laughter, embodying the spirit of femininity and spontaneity that was particularly resonant in the 1960s. Women of the time, seeking liberation and self-expression, might have found in "Parce Que!" an invitation to celebrate their individuality, reflecting a burgeoning sense of freedom and a desire for authenticity in their personal choices.

The scent itself was meticulously crafted by the renowned perfumers at Roure to encapsulate the refreshing essence of a lush grove, reminiscent of the invigorating aroma of rain-soaked soil after a storm. Classified as a soft floral woody aldehyde fragrance, Parce Que! opens with a bright, uplifting character, presenting a subtle yet impactful interplay of notes. The initial impression is soft yet invigorating, where the airy quality of aldehydes gives it an ethereal lift, similar to the brightness found in nature after rain. The delicate floral bouquet of iris and tuberose adds a creamy, almost velvety texture that wraps around the senses, while cassis introduces a hint of fruity sweetness, balancing the composition beautifully.

The heart of the fragrance is enriched with the enchanting orange blossom, which infuses a fresh, citrusy note that feels both invigorating and comforting. This floral richness is anchored by the sensual warmth of Tonkin musk, providing depth and sophistication to the blend. As the fragrance settles, the soft woody undertones emerge, grounding the scent in a luxurious embrace that feels timeless yet contemporary.

Graffiti by Roberto Capucci c1963

Graffiti by Roberto Capucci, launched in 1963, captures a vibrant spirit, reflecting the dynamic nature of contemporary art and fashion. The name “Graffiti,” derived from the Italian word for "scratched" or "scribbled," evokes the raw creativity and expressive freedom of urban street art. Pronounced as "grah-FEE-tee," the term conjures vivid images of colorful murals splashed across city walls, often representing rebellion, cultural commentary, and a youthful exuberance. This bold imagery resonates with a sense of liberation and artistry, appealing to women in the 1960s who were increasingly embracing their individuality and seeking to express themselves in fresh, daring ways.

In an era marked by significant social and cultural upheaval, women were beginning to break free from traditional constraints and assert their identities. The name "Graffiti" encapsulates this spirit of rebellion and self-expression, aligning perfectly with the burgeoning youth culture and the rise of the feminist movement. Women of the time may have related to a perfume named "Graffiti" as a declaration of their autonomy—a scent that was as fearless and unique as they were. It symbolized a departure from convention, embracing a world where individuality was celebrated, and personal expression was paramount.

The fragrance itself, created by the talented perfumers at Roure, is classified as a chypre fragrance for women, characterized by its complex blend of notes that evoke the warmth and ardor of Italy. Described as "airy, green, and fresh," Graffiti opens with a burst of invigorating greenery, reminiscent of a sun-drenched garden. The inclusion of thyme hints at the herbaceous charm of the Mediterranean landscape, while jasmine and rose weave a floral tapestry that adds a touch of romance and elegance. Hyacinth and ylang-ylang introduce playful and exotic nuances, inviting the wearer into a lush, fragrant world.

As the fragrance develops, the heart reveals its complexity—a captivating interplay of moss and warm woods that anchors the scent in a rich, earthy embrace. The depth of amber lends a warm glow to the composition, creating an inviting and sensual aura. This combination of freshness and warmth reflects the duality of urban life in the 1960s, where the vibrancy of city streets met the natural beauty of the Italian landscape.