Parfums Forvil, located at 1 rue de Castiglione in Paris, France, is a fragrance house with a storied history that began in 1922. The company was initially established by Leo Fink under the name Forval, a moniker that reflected its early ambitions in the perfume industry. Situated in one of Paris's most prestigious and bustling districts, Forval's early operations were marked by a dedication to creating sophisticated and luxurious fragrances, catering to the refined tastes of the era.
In 1923, a significant change occurred when Forval was acquired by La Société Anonyme les Dentifrices du Docteur Pierre Mussot, a renowned dental hygiene company founded in 1837 by Dr. Pierre Mussot. This acquisition marked a new chapter for the fragrance house, which was rebranded as Forvil. The new name, Forvil, signified not only a continuation of the company’s original vision but also a fresh alignment with the Mussot family's long-standing reputation for quality and innovation in personal care products.
The move to rename and reestablish the company as Forvil under Mussot's influence likely brought a new level of prestige and resources, facilitating its expansion and evolution within the perfume industry. The Parisian location at 1 rue de Castiglione remained a central hub for the brand, further cementing its status in the heart of France's capital city. Over the years, Forvil developed a reputation for crafting elegant and memorable fragrances, contributing to its enduring legacy in the world of perfumery.