Gelle Freres

Gelle Freres of Paris France, established in 1826 at 35 rue d'Argout (currently 6 avenue de l'Opera, Paris).by the brothers Augustin & Jean-Baptiste Gelle after purchase (or inheritance) of formulas and shop which previously belonged to Fargeon Jeune, descendant of perfumer Fargeon to Louis XV and Marie Antoinette. Augustin's father in law, Emile Lecaron succeeded him. The company became a major exporter and produced luxurious presentations. They were awarded many prizes and the gold medal in 1878 and 1925.

Timeline:

• 1774: Fargeon became personal perfumer to Louis XV and Queen Marie Antoinette.
• 1806: Fargeon died, widow and sons took over business, which became Fargeon Freres.
• 1815: Fargeon Freres dissolved, when Fargeon's two sons opened separate shops: Auguste-Frederic took over shop at rue de Roule and Antoine-Louis opened shop known as Fargeon Jeune at 13 rue Vivienne (later moved to 319 rue de St Honore where it remained until 1830).
• 1824: Auguste-Frederic sold his business to Jean-Baptiste Gelle.
• 1826: Augustin & Jean-Baptiste Gelle joined to become Gelle Freres and opened a shop at 35 rue d'Argout (currently 6 avenue de l'Opera, Paris).
• 1851: Gelle Freres won prize medal for Honorable Mention at London Exhibition
• 1855: Gelle Freres won prize medal for 2nd Class at Paris Exhibition
• 1865: Gelle Freres won prize medal for 1st Class at Portuguese Exhibition
• 1867: Gelle Freres won silver prize medal at Paris Exhibition
• 1870, the Gellé Frères factory in Neuilly-sur-Seine was destroyed during the Franco-Prussian war, the company decided to open a new factory at 6, rue de Bois, Levallois-Perret, the land being cheaper than elsewhere. 
• 1875: Gelle Freres won bronze prize medal at Sydney Exhibition
• 1878: Gelle Freres won gold prize medal at Paris Exhibition
• 1884: Paul-Emile Lecaron succeeded the Gelle Freres business and opened shop at Avenue de l'Opéra.
• 1889: was a board member for the Paris Exhibition
• 1900: awarded Grand Prize at Paris Exhibition
• 1925: Gelle Freres won gold prize medal at Paris Exhibition
• 1940: Company closed
• 1970s: Pointet family took over brand
• 1980: Company reopened an institute on Boulevard Haussmann in central Paris.
• 2014: last Gellé Frères institute was located at Avenue Daumesnil, in Paris, and that the brand stopped selling its products in April 2014. Company resurrected (with help of beauty salon specialist Ipsocos, Simon Ménard, former commercial director of the brand Panier des Sens in Provence, and a Chinese family consortium whose main activities are tea and jewelry)
• 2016: Gelle Freres brand launched in France and China 
• 2017: Company reopened a shop on Avenue de l'Opéra

A 1927 edition of the magazine, Confidential Bulletin, mentions Gelle Freres' Parisian salon: "One of the most imposing of the new perfume stores is Gelle Freres on a corner of the avenue del'Opera. This is constructed in two tones of green marble, with windows treated in alcove effect. Tiny windows in frosted white glass in geometric pattern follow the top of the facade in frieze arrangement, thus giving light and ventilation to the interior. A half curtain at the back of each of the lower windows furnishes a ground for display purposes."

The facade was covered with marble and the architect was Viard & Dastugue.

Company closed in 1942. Company was resurrected around 1980 with a skincare line and in 2017 expanded into a shop which can now be found at their website.

The perfumes of Gelle Freres:

• 1878 Jockey Club
• 1878 Violette
• 1886 Le Mikado
• 1889 Extrait Concentre
• 1890 Brisas de Palermo
• 1890 Memphis
• 1894 Royal Mondaine
• 1895 Mogadore
• 1895 Violettes Russe
• 1895 Violettes de Parme
• 1898 Paris Caprice
• 1898 Mistletoe
• 1898 New Mown Hay
• 1898 Green Carnation
• 1898 Sweet Pea
• 1898 White Arbutus
• 1898 Lady Apple Blossom
• 1898 Lilas Blanc
• 1898 Lily of the Valley
• 1898 Wood Violette
• 1898 Heliotrope
• 1898 Magnolia
• 1898 Lilas Blanc
• 1898 Verine (Sels Regina) smelling salts
• 1898 Eau de Cologne des Princes
• 1898 Muscatelline 
• 1898 Tenitive
• 1898 Savon Violette Blanche (soap)
• 1898 Savon Peau D'Espagne (soap) 
• 1898 Savon Royal Mondaine (soap)
• 1898 Savon Paris Caprice (soap)
• 1898 Savon Violettes Russe (soap)
• 1899 Mimosa
• 1899 Rose
• 1900 Aida
• 1900 Amaryllis
• 1900 Ambre
• 1900 Ambre Gris
• 1900 Ambroisie
• 1900 Attar of Roses
• 1900 Aubepine
• 1900 Azalea
• 1900 Bananier
• 1900 Baume de Perou
• 1900 Benjoin
• 1900 Bergamote
• 1900 Bouquet
• 1900 Bouquet des Violettes
• 1900 Bouquet du West End
• 1900 Bouquet de Windsor
• 1900 Bouquet de Victoria
• 1900 Bouquet d'Arabie
• 1900 Bouquet des Dames
• 1900 Bouquet de Caroline
• 1900 Bouquet de Chantilly
• 1900 Bouquet d'Eugenie
• 1900 Bouquet d'Imperatrice
• 1900 Bouquet d'Empereur
• 1900 Bouquet de Jockey Club
• 1900 Bouquet d'Olga
• 1900 Bouquet de Prince de Galles
• 1900 Bouquet de Imperial
• 1900 Bouquet du Printemps
• 1900 Bouquet du Kedive
• 1900 Bouquet des Princes
• 1900 Bouquet des Souverains
• 1900 Bouquet de la Reine
• 1900 Brisas de France
• 1900 Brisas de Nice
• 1900 Cananga
• 1900 Cananga de Stou
• 1900 Caprice de la Mode
• 1900 Carissimma
• 1900 Cassie
• 1900 Cedrat
• 1900 Champaka
• 1900 Champaka d'Iki
• 1900 Chevrefeuille
• 1900 Chypre
• 1900 Citronelle
• 1900 Clematite
• 1900 Cuir de Russie
• 1900 Cyclamen
• 1900 Duchesse
• 1900 Eau de Cologne du Princes
• 1900 Eau de Portugal
• 1900 Eau de Verveine des Indes
• 1900 Eglantine
• 1900 Ess Bouquet
• 1900 Extrait d' Ananas
• 1900 Fleurs d'Acacia
• 1900 Fleurs d'Amandier
• 1900 Fleurs d'Ecosse
• 1900 Fleurs d'Italie
• 1900 Fleurs d'Oranger
• 1900 Fleurs de Mai
• 1900 Fleurs du Printemps
• 1900 Flore du Japon
• 1900 Foin Coupe (New Mown Hay)
• 1900 Foin Coupe d'Osaka
• 1900 Forget Me Not
• 1900 Frangipane
• 1900 Genet d'Espagne
• 1900 Geranium
• 1900 Geranium Rosat
• 1900 Giroflee
• 1900 Heliotrope
• 1900 Heliotrope Blanc
• 1900 Ihlang Ihlang
• 1900 Iris
• 1900 Ixora
• 1900 Jacinthe
• 1900 Jasmin
• 1900 Jasmin d'Orient
• 1900 Jessamine
• 1900 Jonquille
• 1900 Kananga
• 1900 Kiss Me Quick
• 1900 Lilas de Nangasaki
• 1900 Lilas Flor
• 1900 Magnolia de Yeddo
• 1900 Marechale
• 1900 Miel d'Angleterre
• 1900 Mille Fleurs
• 1900 Mousseline
• 1900 Muguet
• 1900 Muguet de Mara
• 1900 Muguet des Bois
• 1900 Musc
• 1900 Musc de Chine
• 1900 Musc Tonkin
• 1900 Oeillet
• 1900 Opoponax
• 1900 Patchouli
• 1900 Patchouli de Java
• 1900 Peau d'Espagne
• 1900 Pois de Senteur
• 1900 Reseda
• 1900 Regina, a line
• 1900 Rondeletia
• 1900 Rose
• 1900 Rose Blanche
• 1900 Rose de Chine
• 1900 Rose de Mai
• 1900 Rose de Niphon
• 1900 Rose de Turquie
• 1900 Rose du Benghale
• 1900 Rosee des Fleurs
• 1900 Rose Montebello
• 1900 Rose Musquee
• 1900 Rose Renommee
• 1900 Rose The
• 1900 Royal Bouquet
• 1900 Santal Citrin
• 1900 Seduction
• 1900 Seringat
• 1900 Sierra Morena
• 1900 Snouw Rose
• 1900 Spring Flowers
• 1900 Stephanotis
• 1900 Suave
• 1900 Sultane
• 1900 Trevol
• 1900 Tubereuse
• 1900 Vanille
• 1900 Verbena
• 1900 Verveine
• 1900 Verveine de Chili
• 1900 Vetyver
• 1900 Violettes des Bois
• 1900 Violettes de Nice
• 1900 Violettes de Blidah
• 1900 Violette de Yeso
• 1900 Volcameria
• 1900 White Heliotrope
• 1900 Ylang Ylang
• 1900 Ylang Ylang de Sima
• 1900 Bouquet de Trianon (soap)
• 1900 Lavender Flowers (soap)
• 1900 Santal Citron (soap)
• 1900 Solange
• 1900 Isait
• 1900 Savon Paradisia (soap)
• 1900 Coronation Bouquet
• 1900 Sylvanis
• 1900 Sandal Wood (soap)
• 1900 Trévolys/Trevolina
• 1900 Violette Regina
• 1900 Regina Oak
• 1901 Rose de Bassora
• 1901 Savon Mi-Monstre (soap)
• 1901 Savon National a la Rose (soap)
• 1901 Savon de Voyageurs (soap)
• 1901 Violette Blanc
• 1902 Nilsis
• 1908 Adorieis
• 1908 Cherissime
• 1908 Seduction
• 1908 Paradisia
• 1909 Sweet Home Bouquet
• 1910 Cher Aimée
• 1910 Hymnis
• 1910 Mimosa Trianon
• 1910 Muguet Trianon
• 1910 Œillet Trianon
• 1910 Chypre Trianon
• 1910 Rose Trianon
• 1910 Jasmin Supreme
• 1910 Acacia Supreme
• 1910 Ambre Supreme
• 1910 Chypre Supreme
• 1910 Fougère Supreme
• 1910 Héliotrope Supreme
• 1910 Muguet Supreme
• 1910 Oeillet Supreme
• 1910 Rose Supreme
• 1910 Violette Supreme
• 1910 Lilas Supreme 
• 1910 Moelle de Boeuf
• 1910 Noblesse Oblige
• 1910 Quelques Success
• 1911 Pour Être Aimée
• 1912 Nacre et Or
• 1913 Benten
• 1913 Sesostris
• 1913 Savon Universel (milk based soap)
• 1913 Savon Le Vénéré (scented soap)
• 1913 Savon Yasmine (scented soap)
• 1913 Savon Au Goudron de Norvège (Norwegian tar soap)
• 1913 Savon Aux Amandes Amères (bitter almond soap)
• 1913 Savon à La Pâte d'Amande Blanche (white almond paste soap)
• 1913 Œillet Original
• 1913 Rose Original
• 1913 Violette Original
• 1913 Fougère Original
• 1913 Chypre Original
• 1913 Jasmin Original
• 1913 Lilas Original
• 1913 Muguet Original
• 1913 Ambre Rare
• 1913 Chypre Rare
• 1913 Fougère Rare
• 1913 Héliotrope Rare
• 1913 Jasmin Rare
• 1913 Lilas Rare
• 1913 Muguet Rare
• 1913 Oeillet Rare
• 1913 Rose Rare
• 1913 Santal Rare
• 1913 Violette Rare
• 1913 Cuir Caucaisien
• 1913 Ce Que Femme Veut
• 1913 Agmore
• 1913 La Souveraine 
• 1920 Jasmin d'Orient
• 1920 Muguet d'Orient
• 1920 Lilas d'Orient
• 1920 Rose d'Orient
• 1920 Violette d'Orient
• 1920 Chypre d'Orient
• 1921 Belle-Hélène
• 1921 Garden Party
• 1921 Royal Ebleme
• 1921 Violettes Regina
• 1923 Caprice de Fleurs
• 1923 Lilas Regence
• 1923 Violette Regence
• 1923 Muguet Regence
• 1923 Ambre Regence
• 1923 Oeillet Regence
• 1923 Chypre Regence
• 1923 Rose Regence
• 1925 Mon Caprice
• 1925 Nythis
• 1927 Étoile Noire
• c1930 Onyx Rouge 
• 1930 Narta
• 1933 Antipyor
• 1933 Clef d'Or
• Auberpine 
• Carlina 
• Charmis 
• Cherissime 
• Chèvrefeuille
• Chypre Ancien
• Corollis
• Florlys 
• Glycine
• Jecquirity
• Lilas de Perse 
• Lilas Printemps 
• Maitrise
• Pamplet
• Perlys 
• Prouesse 
• Véglione 
• Idylle Bouquet 
• Randonnée

The Adoreis line consisted of:

• No. 1679 - Essence (Parfum) crystal bottle with ground glass stopper (bottle made by Baccarat).
• No. 1678 - Lotion, large size 1 liter bottle
• No. 1678 - Lotion, medium size, 1/2 liter bottle  
• No. 1678 - Lotion, small size, 1/4 liter bottle  
• No. 1677 - Eau de Toilette, 1 liter bottle 
• No. 1677 - Eau de Toilette, 1/2 liter bottle 
• No. 1677 - Eau de Toilette, 1/4 liter bottle
• No. 1676 - Poudre de Riz (rice face powder), assorted colors in rectangular box.
• No. 1675 - Savon, box of three soap bars.
• No. 1680 - Paper sachet

The Solange line consisted of:

• 1571 - Quintessence (Parfum) crystal bottle with ground glass stopper (bottle made by Baccarat).
• 1573 - Lotion, large size 1 liter bottle
• 1573 - Lotion, medium size, 1/2 liter bottle  
• 1573 - Lotion, small size, 1/4 liter bottle  
• 1572 - Eau de Toilette, 1 liter bottle 
• 1572 - Eau de Toilette, 1/2 liter bottle 
• 1572 - Eau de Toilette, 1/4 liter bottle
• 1574 - Poudre de Riz (rice face powder), assorted colors in rectangular box.
• 1575 - Savon, box of three soap bars.
• 1662 - Paper sachet

The Cherissime line consisted of:

• 583 - Quintessence (Parfum) crystal bottle with ground glass stopper (bottle made by Baccarat).
• 1585 - Lotion, large size 1 liter bottle
• 1585 - Lotion, medium size, 1/2 liter bottle  
• 1585 - Lotion, small size, 1/4 liter bottle  
• 1584 - Eau de Toilette, 1 liter bottle 
• 1584 - Eau de Toilette, 1/2 liter bottle 
• 1584 - Eau de Toilette 1/4 liter bottle
• 584 - Poudre de Riz (rice face powder), assorted colors in rectangular box.
• 585 - Savon, box of three soap bars.
• 1663 - Paper sachet.

The Paradisia line consisted of:

• 1637 - Essence (Parfum) crystal bottle with ground glass stopper (bottle made by Baccarat).
• 1636 - Lotion, large size 1 liter bottle
• 1636 - Lotion, medium size, 1/2 liter bottle  
• 1636 - Lotion, small size, 1/4 liter bottle  
• 1634 - Eau de Toilette, 1 liter bottle 
• 1634 - Eau de Toilette, 1/2 liter bottle 
• 1634 - Eau de Toilette, large size
• 1634 - Eau de Toilette, small size
• 1633 - Poudre de Riz (rice face powder), assorted colors in rectangular box.
• 1632 - Savon, box of three soap bars.
• 1638 - Fluid Brilliantine .
• 1631 - Paper sachet

The Seduction line consisted of:

• 1713 - Essence (Parfum) Deluxe large size, crystal bottle with ground glass stopper (bottle made by Baccarat).
• 1712 - Essence (Parfum) small bottle, bottle with ground glass stopper.
• Lotion, large size 1 liter bottle
• Lotion, medium size, 1/2 liter bottle  
• Lotion, small size, 1/4 liter bottle  
• Eau de Toilette, large size, 1 liter bottle 
• Eau de Toilette, medium size, 1/2 liter bottle .
• Eau de Toilette, small size, 1/4 liter bottle 
• Eau de Cologne, large size, 1 liter bottle 
• Eau de Cologne, medium size, 1/2 liter bottle .
• Eau de Cologne, small size, 1/4 liter bottle 
• 1717 - Poudre de Riz (rice face powder), assorted colors in rectangular box.
• 1718 - Savon, box of three soap bars.
• 1719 - Fluid Brilliantine .
• 1722 - Paper sachet.
• Lait de Roses, large size
• Lait de Roses, small size
• Eau de Beaute, large size
• Eau de Beaute, small size
• Eau Dentifrice, large size, 1 liter bottle 
• Eau Dentifrice, medium size, 1/2 liter bottle .
• Eau Dentifrice, small size, 1/4 liter bottle 
• Blanc de Lys, large size
• Blanc de Lys, small size
• Creme de Beaute

The Pour Etre Aimee line consisted of the following:

• Quintessence (Parfum) Deluxe large size, gold decorated crystal bottle with ground glass stopper (bottle made by Baccarat).
• Quintessence (Parfum)  small bottle, bottle with ground glass stopper.
• Lotion, large size, bottle with ground glass shaker top.
• Lotion, small size, bottle with metal shaker top.
• Eau de Toilette, large size, bottle with ground glass stopper.
• Eau de Toilette, small size, bottle with glass and cork stopper.
• Poudre de Riz (rice face powder), assorted colors in rectangular box.
• Savon, box of three soap bars.
• Crystallized Brilliantine, in glass pot with gilded lid.
• Crystallized Brilliantine, in flat glass box.
• Satin sachet.
• Poudre de Talc, talcum powder in capped glass bottle.

The Parfumerie Originale line included various scents: Chypre, Fougère, Jasmin, Lilas, Muguet, Oeillet, Rose, Violette, all available in the following forms:

• Essence (Parfum), in bottles with ground glass stoppers.
• Lotion, in bottles fitted with metal shaker tops.
• Poudre de Riz, rice face powder in assorted shades, in round boxes.
• Fluid Brilliantine, in glass bottles with corked tops.
• Brilliantine, in glass bottles, with corked tops.

The Ce Que Femme Veut line consisted of the following:

• Essence (Parfum) Deluxe large size, crystal bottle with ground glass stopper (designed by Maurice Daillet)
• Essence (Parfum)  small bottle, bottle with ground glass stopper.
• Lotion, large size, bottle with ground glass shaker top.
• Lotion, small size, bottle with metal shaker top.
• Eau de Toilette, large size, bottle with ground glass stopper.
• Eau de Toilette, small size, bottle with glass and cork stopper.
• Poudre de Riz (rice face powder), assorted colors in rectangular box.
• Savon, box of three soap bars.
• Crystallized Brilliantine, in glass pot with gilded lid.
• Brilliantine Diaphane, in flat glass box.
• Poudre de Talc, talcum powder in capped glass bottle.

The Agmore line consisted of the following:

• Essence (Parfum) Deluxe large size, crystal bottle with ground glass stopper.
• Essence (Parfum) small bottle, bottle with ground glass stopper.
• Lotion, bottle with metal shaker top.
• Eau de Toilette, bottle with cork and glass stopper.
• Poudre de Riz (rice face powder), assorted colors in round box.
• Savon, box of three soap bars.
• Crystallized Brilliantine, in glass pot with gilded lid.
• Brilliantine Diaphane, in flat glass box.

The Suprême line included the scents: Acacia, Ambre, Chypre, Fougère, Héliotrope, Jasmin, Lilas, Muguet, Oeillet, Rose, Violette, which were available in the following products:

• Essence (Parfum) Deluxe large size, crystal bottle with ground glass stopper.
• Essence (Parfum)  small bottle, bottle with ground glass stopper.

The Rare line included the scents: Ambre, Chypre, Fougère, Héliotrope, Jasmin, Lilas, Muguet, Oeillet, Rose, Santal, Violette, Rose, which were available in the following products:

• Essence (Parfum) cylindrical glass bottle with ground glass stopper.

The bottle used for Jasmin Supreme, Lilas Supreme, etc was designed by Maurice Daillet and made up colorless pressed glass with a frosted satin finish, in a molded cubic section, curved truncated pyramidal form. Each face has a molded decoration of a flower: rose, jasmine, lily of the valley, carnation, with its stopper molded with a daisy. The molded floral details are further enhanced with applied weathered green patina. The bottle stands 11 cm tall.

Paul F. Ferraire of Paris and New York, was the agent for Gelle Frères; also associated with Rocca. Ferraire launched Brise d’Or in 1916. Brise d'Or was a floral bouquet fragrance contained in a clear and frosted 2 1/2 oz glass bottle housed in a leather presentation box lined with white velvet.