Wednesday, December 31, 2014

Pursuit by Jacqueline Cochran c1948

Pursuit by Jacqueline Cochran: launched in 1948. From trademark and patent records, she filed a trademark for the name in 1941, but it wasn't launched as a perfume until after WWII. The name derives from a type of airplane, the Seversky Pursuit plane 9, that aviatrix Jacqueline Cochran flew to win the prestigious Bendix Trophy Race in 1938.

Pursuit, the fragrance, was available in the following forms:

  • Parfum
  • Skin Perfume
  • Cologne
  • Cologne Spray
  • Eau De Toilette
  • Aerosol After bath spray
  • Soap
  • Bath Powder

Click HERE to find Pursuit by Jacqueline Cochran

So what does it smell like? It is classified as a spicy floral fragrance for women.

  • Top notes:
  • Middle notes:
  • Base notes:
Discontinued, date unknown. It was still being sold in 1966.

Woman's Home Companion - Volume 77, 1950:
"Jacqueline Cochran's tinsel plane to twinkle on your tree. It carries a flacon of Pursuit perfume, $1.50."

El Paso Herald, 1949:
"The newest fragrance for her Christmas gift 'Pursuit' by Jacqueline Cochran. In Pursuit, Jacqueline Cochran captures the spirit of the chase. Pursuit ...spicy but nice...lingering and airy. The beautifully modern bottles, soft blue and gold striped cartons are designed to reflect the idea of your own pursuit."

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