Tuesday, November 24, 2020

Belle de Jovan by Jovan c1976

 

Belle de Jovan by Jovan: launched in 1976.

 


Fragrance Composition:



So what does it smell like? It is classified as a green floral fragrance for women.
  • Top notes: carnation, violet, citrus
  • Middle notes: Bulgarian rose, Italian orange blossom, French jasmine, Florentine iris
  • Base notes: East Indian sandalwood, amber, oakmoss, musk, vetiver, patchouli


New York Magazine, 1976:
“Introducing Belle de Jovan Perfume. Open. Apply. Experience. Savor. Whisper. Touch. Caress. Stroke. Kiss. Legend tells us that a wealthy prince once challenged the master perfumers of Jovan to create the world's most beautiful perfume. For his cherished princess.  “Use only the most precious flowers,” he advised, “for she must experience the greatness of my gift. Belle de Jovan is that very fragrance, A sensual, long-lasting blend of French Jasmine, Bulgarian roses, Italian orange blossoms, East Indian sandalwood, Florentine iris and other precious flowers. A fragrance treasure to be given by every man who has ever cherished a woman. And to be worn by every woman who desires to be cherished. Available in perfume and cologne spray mist. Wear it for him. Before someone else does.”


It was available in the following:
1/3 oz perfume
1.8 oz Cologne Spray
2.25 oz Cologne Spray



Fate of the Fragrance:


Discontinued, date unknown. Still being sold in 1986. 

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