Decadence by Decadence c1985

Decadence by Decadence: launched in the fall 1985 by Parfums International (the prestige fragrance group of the Prince Matchabelli division of Chesebrough-Pond's Inc.)

Reminiscent of an opulent, hedonistic lifestyle from the Roaring 20s, this heavy floral perfume arrives in an Art Deco inspired bottle. 

The then-marketing manager for Decadence, Carol Weiss, said that the long lasting scent was "for the woman who has a statement to make about herself, in the way she looks, the way she dresses and the way she carries herself. She's a little older, a little more confident, a little more worldly. This is not a timid woman. If no one noticed her fragrances, why would she want to wear it?"

In 1985, Chesebrough-Pond's, under its newly formed Parfums International division, brought out Decadence in its first upscale effort. Advertisements were shot by Helmut Newton for William Esty.

The perfume was sold at Saks Fifth Avenue, Macy's and Neiman Marcus.

Parfums International owned the trademark for Decadence as late as 2008, but distribution was handled by Parlux from 1994-1996.

Fragrance Composition:

So what does it smell like? It is classified as a floral fragrance for women.

• Top notes: apple, peach, plum, raspberry and bergamot
• Middle notes: jasmine, lily-of-the-valley, marigold and rose 
• Base notes: oakmoss, sandalwood and musk

Bottle:

Decadence was housed in an Art Deco influenced crystal flacon topped with a frosted glass stopper. The bottle was designed by Simon Jeruchim.

In 1986, Parfums International expanded the line and introduced the Decadence bath and body cream, hand and body lotion and dusting powder.

Fate of the Fragrance:

  It was discontinued in 1996.