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Vintage Perfumes For Sale

Saturday, May 4, 2013

Bienaime Perfumes

Bienaime established in 1935 by Robert Bienaime.  Located at 396-rue saint-Honoré, Paris. Robert Bienaime as a perfumer originally with Houbigant (he created the beautiful perfume, Quelques Fleurs), but decided to launch perfumes under his own name. The company was still in business in 1963 and actively looking for distributors via newspaper ads. I believe the company closed shortly after as I cannot find any other mentions in the newspapers.


Perfumes:



The perfumes of Bienaime of Paris France:
  • 1935 Eveil
  • 1935 Chypre Impérial
  • 1935 Fleurs D'Eté (summery, sweet floral perfume)
  • 1935 La Vie en Fleurs (a rose dominated floral perfume)
  • 1935 Lavande de Valreas
  • 1935 Vermeil
  • 1935 Sur les Aimes
  • 1936 Gardenia
  • 1936 Jasmin
  • 1936 Lilas
  • 1936 Muguet
  • 1936 Caravane (exotic spicy oriental chypre perfume)
  • 1936 Enfin Jeuls
  • 1937 Fleurs de Provence (a summery floral perfume)
  • 1938 Jours Heureux
  • 1943 Les Carnations
  • 1948 Dentelle (still sold in 1960)
  • 1949 Chypre
  • 1950 Cuir de Russie (Russian leather perfume)



Sketch, 1939:
"Biename's Fleurs de Provence perfume. It seems to have imprisoned all the elusive scents of a summer garden, and it is an ideal perfume to wear with the sentimental clothes of the moment. Next comes Caravane, exhilarating and gay, creating a perfect aura for the true sophisticate."

Mademoiselle, 1940:
"Biename's Caravane, Vermeil, Dentelle, Chypre Imperial, Fleurs d'Ete from $4.35 to $32.25."


Bottles:


Bottles used by Bienaime were designed by Pierre d'Avesn and manufactured by Pochet et du Courval.




Caravane is classified as a spicy oriental chypre fragrance for women.
  • Top notes: bergamot, cinnamon, clove, nutmeg, and anise
  • Middle notes: incense, ylang ylang, jasmine, myrrh and Taif rose 
  • Base notes: vanilla, sandalwood, vetiver, leather, cedar, frankincense, amber, and musk










Fleurs d'Ete is classified as a floral fragrance for women.

  • Top notes: bergamot, tarragon, lily of the valley, lemon
  • Middle notes: lilac,  violet, carnation, rose, orange blossom, tuberose, jasmine
  • Base notes: orris, civet, musk, tonka, sandalwood, oakmoss, cedar











Fleurs D'Ete, Caravane and Lavande de Valreas, c1939, photo by ebay seller eroma







Chypre Imperiale is classified as a dry aromatic herbal chypre, punctuated with warm animalic basenotes.
  • Top notes: pink pepper, neroli, bergamot, tarragon, clary sage, citrus
  • Middle notes: rose, patchouli, labdanum, jasmine, ylang ylang,
  • Base notes: Mysore sandalwood, oak moss, ambergris, musk, birch, juniper




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