Established by Mario Bertelli in of 26 via Paolo Frisi, Milan Italy in 1888, the company produced pharmaceuticals. When they started selling perfumes, the perfumerie was later named Societa A. Bertelli and their luxurious presentations were produced in France. In addition to perfumes, coordinating powder sachets could also be purchased.
Revue des marques, Parfums de France, 1938:
"We were interested in the celebration of the fiftieth anniversary of the well-known Maison, A. Bertelli et Cie S.A. in Milan. Founded in 1888 and transformed into a limited company in 1898, this Company for chemical pharmaceutical products has gradually asserted itself through an ever-growing activity, as one of the most important for the production of medicinal specialties, and also of perfume products. In these two very distinct branches, Maison Bertelli has acquired an undisputed reputation. We do not have to recall here the name of its numerous products, which have won the favor of the public throughout Italy, and also abroad. For serial retail sales, the Bertelli Company has set up very current sales stores in the main cities of Italy. His central seat in Milan, in its modern district, brings together in an imposing building, all the administrative services and the most recent technical laboratories. The branch of Maison Bertelli, in Naples, offers the visitor a very modern aspect. The founders of the House, Dir. Comm. Achille Bertelli, and the Cav. Uff. Vittorio Bertelli, gradually brought the Company to its present prosperity. Many awards have crowned such meritorious efforts; five gold medals; five certificates of honor; two standouts; and most recently the Grand Prix obtained in the Perfumery section of the International Exhibition of 1937, in Paris."
The perfumes of A. Bertelli:
- 1900 Gran Parfum
- 1901 Venus
- 1904 Crisantemum Fragrans
- 1904 Vera Violetta Mammolia
- 1904 Violetta Novae
- 1906 Mughetto
- 1906 Foin Coupe
- 1906 Heliotrope
- 1906 Iris
- 1906 Violetta
- 1911 Efflueves
- 1911 Grand Parfuma la Rose
- 1911 Œillet
- 1911 Viola
- 1912 Rose Bertelli
- 1912 Céleste
- 1912 Eternal
- 1912 Fleur de Tilleul
- 1912 Floralis
- 1912 Lilas Blanc Bertelli
- 1912 Neroly
- 1912 Patchouly
- 1912 Acacia
- 1912 Verbena
- 1912 Ambergris
- 1912 Ambergris Bertelli
- 1912 Cipro
- 1912 Cuir de Russe
- 1912 Cyclamen
- 1912 Eau de Cologne
- 1912 Efflueves Printaniers
- 1912 Fleurs de Pompeii
- 1912 Gaggia
- 1912 Garafano
- 1912 Gelsomio
- 1912 Giacinto
- 1912 Grand Parfum
- 1912 Heliotrope Parfum Superior
- 1912 Iris Blanc Bertelli
- 1912 Mielé
- 1912 Muguet
- 1912 Musc
- 1912 Opoponax
- 1912 Parfums Superieurs Bertelli
- 1912 Peau d’Espagne
- 1912 Réseda
- 1912 Rosa Thea
- 1912 Venus Bertelli
- 1912 Viola Veris
- 1912 Violet de Parma Bertelli
- 1912 Violetta Bertelli
- 1912 Violette de Parma
- 1912 Ylang-Ylang
- 1912 Eva
- 1919 Antigringina
- 1920 Acqua de Colonia Origno
- 1920 Bautta
- 1920 Profumo di Violet
- 1920 Idilio
- 1920 Roma
- 1920 Fiori di Campo
- 1922 Rose Bertelli
- 1925 Ars
- 1925 A Toi
- 1925 Calycantus
- 1925 Giardino Foirito
- 1925 Regina Elena
- 1926 Neroazzurro
- 1926 Origano
- 1930 Rosa
- 1937 Comme Tu Me Vieux
- 1940 Amore Vagabond
- 1940 Fragranza Nuova
- 1940 La Rose
- 1940 Lavanda Fragante
- 1950 Ebbrezza Marina
- 1950 Felce
- Estratta Venus
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