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One of the goals of this website is to show the present owners of the various perfumes and cologne brands that are featured here how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back these fragrances!

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Vintage Perfumes For Sale

Wednesday, May 1, 2013

Lady by Jovan c1983

Lady by Jovan was launched in 1983.

The fragrance was available as:
  • 1/4 oz Perfume
  • 1/5 oz Perfume Spray
  • 1 oz Cologne Splash
  • 1.7 oz Cologne Splash
  • 1 oz Spray Cologne Concentrate
  • 1.7 oz Spray Cologne Concentrate
  • 4 oz Dusting Powder
  • Compact holding 0.6 oz solid perfume and 0.2 oz solid cologne

A 1983 ad introduced us to the Lady and Gambler Fragrances, a line inspired by songs made popular by Kenny Rogers:
"Millions of people have loved the song, now the song and the fragrance are united in Lady by Jovan. Here is a fragrance that lovingly expresses the same tenderness and emotion evoked by that song. Romantic and fragile, gentle as a lover’s embrace. Its soft spoken elegance whispers the fine composition of orange blossom and peach, warm jasmine, muguet, rose de mai and chypre."

Fragrance Composition:

So what does it smell like? It is classified as a floral-woody aldehyde fragrance for women. It starts with a fruity aldehydic top, followed by a rosy floral heart, resting on a sensual balsamic base.
  • Top notes: aldehydes, peach, fruity notes, green notes, citrus
  • Middle notes: damascena rose, orris, violet, carnation, heliotrope, tuberose, gardenia, orange blossom, jasmine, lily of the valley, rose de mai
  • Base notes: cedar, benzoin, vanilla, balsam, oakmoss, sandalwood, musk, amber, patchouli

A 1983 ad reads:
"Lady cologne from Jovan. Now, love and romance are captured in a sweet fragrance. It only takes one drop to see why it's the favorite of many women."

Fate of the Fragrance:

I think the perfume was discontinued in the mid 1980s.

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