J'ai Ose by Guy Laroche: launched in 1977. Created by Max Gavarry of IFF.
J'ai Ose, name means "I Dare" in French, was created by the designer Guy Laroche, promoted and marketed by the cosmetic company, Lancome, and backed by its parent, the giant French hair product and cosmetic multi-national, L'Oreal.
J'ai Ose, name means "I Dare" in French, was created by the designer Guy Laroche, promoted and marketed by the cosmetic company, Lancome, and backed by its parent, the giant French hair product and cosmetic multi-national, L'Oreal.