Tuesday, June 11, 2013

La Jacee by Coty c1905

La Jacee by Coty: launched in 1905.







La Jacee was available as parfum, toilet water, cream, powder, talc and brilliantine. In 1928, a 2 oz bottle of La Jacee retailed for $15.00.

Fragrance Composition:


So what does it smell like? It was classified as a fresh floral fragrance for women.

La Jacee was described as "unobtrusive and subtle, a fresh spring fragrance for young girls."
  • Top notes: aldehydes, heliotrope 
  • Heart notes: lilac, cassie, rose, jasmine, lily 
  • Base notes: vetiver, musk, orris, violet, benzoin


Bottles:


A 1927 ad reads
"...a renaissance of unsophistication Parfum La Jacee irresistibly it creates as atmosphere of alluring pureness and naive simplicity. A lovely box in black of East Indian design.."

Another 1927 ad reads:
"Before even the earliest of Spring flowers show green tips, Coty introduces a charming odeur that is entirely new. It is called La Jacee. As pleasing a friendship or birthday gift as a man can bestow. Let us look now at Coty's bottle, ' La Jacee.' It sits squat and low."



c1910 Eau de Toilette, bottle made by Coty's own glassworks, based on a Lalique design. Photo by ebay seller woudstra2004.




Bottle stands 4 2/3" tall. Photo by ebay seller tidewaterfinds

Fate of the Fragrance:


Discontinued by 1945.

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