Most Precious by Evyan c1951

Most Precious by Evyan: launched in 1951.

c1962 ad

Laura Biagiotti by Laura Biagiotti c1982

Laura Biagiotti by Laura Biagiotti: launched in 1982. This was the first Laura Biagiotti perfume, it was later known as Fiori Bianchi (White Flowers) in 1991.

This fragrance was manufactured by Ellen Betrix and distributed in the United States by New York-based Accents and Essentials.

Moonwind by Avon c1971

Moonwind by Avon: launched in 1971.

Éscarmouche by Jean Desprez c1949

In 1949, the launch of the perfume "Éscarmouche" by Jean Desprez occurred in a period marked by the aftermath of World War II and the beginnings of the Cold War. Europe was in the process of rebuilding, and there was a palpable sense of cultural and societal shifts. France, in particular, was experiencing a resurgence in art, fashion, and literature, with Paris reasserting its role as a global center of creativity and luxury.

Jean Desprez, a perfumer known for his avant-garde approach and bold compositions, chose the name "Éscarmouche" for his new fragrance. The word "Éscarmouche" originates from French and refers to a skirmish or a minor battle, typically of a verbal or physical nature. It connotes a sense of spirited conflict or engagement, often in a playful or romantic context.

The choice of "Éscarmouche" as a perfume name could be interpreted in several ways. Firstly, it suggests a perfume that evokes a sense of adventure, intrigue, and perhaps even flirtation. The name itself is exotic and evocative, appealing to individuals who seek something beyond the ordinary in their fragrance choices.

Those who related to a perfume named "Éscarmouche" might be drawn to its promise of excitement and drama. It could resonate with individuals who see perfume not just as a scent, but as a statement or an accessory to their personal narrative. The response to such a perfume would likely be one of curiosity and a desire to experience its olfactory journey, expecting it to match the boldness and allure implied by its name.

Miss Dior by Christian Dior c1947

Miss Dior by Christian Dior: launched in 1947. Created by perfumers Jean Carles and Paul Vacher, it met with immediate success.

Teatro Alla Scala by Krizia c1985

Teatro Alla Scala by Krizia: launched in 1985. Created by Florbath Profumi. The Krizia lines were later sold to Sanofi.

Scandal by Lanvin c1931

Scandal by Lanvin, launched in 1931, emerged during a dynamic period in the perfume industry. This era saw the rise of bold, complex fragrances that reflected the changing social and cultural landscapes. The 1920s and early 1930s were marked by the aftermath of World War I, the rise of the Art Deco movement, and a burgeoning sense of modernity and freedom. Perfumes of this time, such as Chanel No. 5 (1921) and Guerlain's Shalimar (1925), often pushed the boundaries of traditional perfumery with innovative compositions and daring names.

Scandal, classified as a spicy, leather chypre fragrance, distinguished itself with its rich, mossy sandalwood base. While many fragrances of the time embraced floral and aldehydic notes, Scandal's bold combination of spice, leather, and chypre elements set it apart. The fragrance was both luxurious and provocative, capturing the spirit of an era that celebrated both opulence and rebellion. The inclusion of leather notes, in particular, added a daring, sensual edge that resonated with the increasingly liberated and adventurous women of the early 1930s.

The choice of the name "Scandal" by Parfums Lanvin was a masterstroke in marketing and branding. The word "scandal" itself, derived from the Latin "scandalum," meaning a cause of offense or stumbling block, immediately evokes notions of controversy, intrigue, and allure. In the context of a perfume, "Scandal" suggested a fragrance that was unapologetically bold and captivating, designed to turn heads and provoke strong reactions. The name implied a break from convention, an invitation to embrace one's inner audacity and charm.

Women in the 1930s, navigating a world that was increasingly modern and dynamic, would likely have been drawn to the daring promise of a perfume named Scandal. This was a time when women were becoming more independent, exploring new social freedoms, and challenging traditional norms. Scandal, with its rich, spicy, and leather notes, would have been perceived as a symbol of empowerment and sophistication. It offered an olfactory expression of confidence and allure, perfect for the modern woman who was unafraid to make a statement.

Moment Supreme by Jean Patou c1929

Moment Supreme by Jean Patou: launched in 1929 and created by Henri Almeras.

Caleche by Hermes c1961

Caleche was launched by Hermes in France in 1961, it was officially launched in the USA in 1963 and imported by Alexandra de Markoff. Created by Guy Robert, it is described as a fragrance of vibrant light and magic. A classic blend of floral and woodsy scents.

Caleche (pronounced KAL-ESCH'), was named after the House’s emblematic carriage team logo. A caleche is the folding hood of a two-wheeled, horse-drawn open carriage. Caleche was reported to be the favorite fragrance of Princess Margaret of England.

"You'll lead an enchanted life if you wear Caleche!"

Cabriole by Elizabeth Arden c1977

Cabriole by Elizabeth Arden: launched in 1977. The name stems from a ballet movement consisting of a leap and a turn.